Web Analyst

2 weeks ago

Mumbai, Maharashtra, India Schbang Full time

Web Analyst

Data Analytics (GA4) + Website Analytics + Customer Retention Optimization (CRO) + Tools

Job Summary:

We are seeking a Growth Executive with experience to join our team. You will be in charge of creating and implementing growth strategies that promote user acquisition, activation, retention, and revenue.

Responsibilities:

● Work closely with internal teams and clients to understand business objectives and identify growth opportunities.

● Strategize for growth by developing plans and identifying key initiatives, including but not limited to paid media, SEO, packaging and design, direct marketing, partnership ecosystem, and offline extensions.

● Oversee execution of growth plans and work closely with different operations teams and departments to ensure successful implementation.

● Focus on digital initiatives while maintaining a good understanding of creative and communication.

● Utilise strong understanding of paid media to drive brand awareness and growth.

● Utilize CRO understanding to optimise growth initiatives.

● Collaborate with cross-functional teams to identify and prioritize growth opportunities, develop marketing and sales plans, and optimize the customer experience.

● Stay up-to-date with the latest trends and best practices in growth marketing and growth hacking, and share knowledge with the team and other departments.

Requirements:

● Bachelor's or Master's degree in Marketing, Business Administration or related field.

● 1+ years of experience in a growth-oriented role, preferably in consulting or agency setting.

● Proven track record of driving growth and delivering measurable results.

● Strong understanding of paid media, including social media advertising and Google Ads.

● Strong understanding of CRO and other relevant growth tools and technologies.

● Strong understanding of SEO optimization and strategies.

● Should have worked with MarTech tools and understands retention marketing.

● Excellent leadership, communication, and collaboration skills.

● Strong analytical and problem-solving skills.

● Ability to manage multiple projects and priorities in a fast-paced environment.

● Ability to build, lead and mentor a team

● Excellent interpersonal skills and leadership qualities

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