Performance Marketing Lead

1 week ago


Mumbai Metropolitan Region, India EdgeVantage Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Location:Sakinaka, Mumbai (Onsite)About the client:Our client is one of India's fastest growing D2C brands and one of the first to introduce the model in the sleep solutions space.What We Expect You To DoOwn end-to-end strategy, execution, and optimization of performance marketing campaigns across Google Ads, Meta Ads, marketplace and more.Manage budgets ranging from high-scale media spends to lean campaign allocations with equal efficiency.Collaborate across teams for campaign planning, goal-setting, and performance analysis.Build and maintain dashboards using Looker Studio, and GA4 for real-time reporting and insights.Identify growth opportunities and recommend automation workflows (Zapier, scripts, etc.) to improve campaign efficiency.Lead performance audits, conversion tracking setups, and cross-channel attribution modeling.Stay ahead of platform changes, industry trends, and AI-driven tools for continuous performance enhancement.What we expect from you?- 4+ years of hands-on experience in Performance/Digital Marketing (agency or brand side).- Proven track record of managing D2C performance campaigns for top, middle and bottom funnels.Manage budgets of



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