
Performance Marketing Associate in Mumbai
3 days ago
PeopleHum is a Human Capital Platform, built for the next decade. We're on a mission to transform "The Future of Work". The winner of the 2019 Global Codie award, used by organizations around the world. It is an intuitive, agile, and integrated platform built for a complete multi-generational employee experience, from hiring to performance, engagement, and HRMS, with the power of machine learning and automation.
As a performance marketing associate, you will assist in planning, executing, and optimizing digital campaigns across various channels. This is an excellent opportunity for a fresher with a basic understanding of digital marketing to gain hands-on experience in the SaaS industry. You'll work closely with the marketing team to drive customer acquisition, engagement, and retention.
Key Responsibilities
- Assist in planning and executing paid marketing campaigns across channels such as Google Ads, LinkedIn Ads, Meta Ads, etc.
- Support in monitoring and optimizing campaigns to achieve KPIs (click-through rate, conversion rate, ROI).
- Conduct keyword research and competitor analysis for ad targeting.
- Collaborate with the design and content team to create ad creatives and copy.
- Track and analyze campaign performance using tools like Google Analytics and marketing dashboards.
- Assist in preparing weekly and monthly performance reports.
- Stay updated with the latest trends and best practices in digital and performance marketing.
DISCLAIMER: This position is open only to candidates in Mumbai. Applications from other locations will not be considered.
About Company: The Avniro Group of companies comprises several leading high-tech global award-winning brands, including Engati and PeopleHum, serving customers in 186 countries. We are a fast-growing firm with over 700 employees spread across Bangalore, Mumbai, California, Philadelphia, and Singapore.
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