Campaign Executive

2 days ago

Navi Mumbai, Maharashtra, India Alldigi Tech Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Location: Navi Mumbai (Seawoods & Turbhe)

Qualification: Graduate

Role Summary

We are looking for a Campaign Executive to manage day-to-day customer communication campaigns across SMS, Email, and WhatsApp. The role involves setting up campaigns, coordinating with teams/vendors, monitoring performance, and ensuring compliance with regulations.

Key Responsibilities

  • Execute customer communication campaigns across multiple platforms.
  • Upload and launch approved templates as per compliance and regulatory guidelines.
  • Track campaign performance (delivery, bounce rates, CTR, engagement).
  • Maintain daily and campaign-wise reports.
  • Work with business teams to gather requirements and timelines.
  • Highlight issues/delays to the Campaign Manager with proper documentation.
  • Ensure adherence to SLAs and compliance standards.

Skills & Qualifications

  • Strong coordination and communication skills.
  • Experience with bulk messaging/campaign tools.
  • Good knowledge of MS Excel and reporting.
  • Understanding of customer communication compliance guidelines.
  • Ability to manage multiple tasks under deadlines.

Experience Required

1 to 4 years in campaign execution, digital marketing operations, or CRM coordination.

Preferred Tools/Platforms

  • CRM systems (Salesforce, Zoho, CRMNext, MS Dynamics).
  • Campaign tools (Gupshup, Kaleyra, Adobe, CleverTap).
  • WhatsApp Business APIs.
  • MS Excel, basic analytics.

Preferred Certifications

Digital Marketing certifications (advantage).

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