Manager - Digital Marketing

2 weeks ago

Bengaluru, Karnataka, India Simplotel Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Company Profile

Simplotel is a Bangalore-based, Software-as-a-Service (SaaS) company helping over 3,000 hotels across 26  countries grow their direct business. We are powering e-commerce for some of the largest hotels in India. The name Simplotel comes from a combination of Simple and Hotel - our mission is to Simplify the life of hoteliers through technology. Simplotel is a 'Shopify for Hotels', was founded in October 2013 and is funded by Go-MMT - India's largest Online Travel Agency.

*Simplotel was awarded the best startup in travel & hospitality for 2021 by Startup India, an initiative of the Union Ministry of Commerce & Industry in India.

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Position: Manager - Digital Marketing

As a Manager of the Digital Marketing function, you will take full ownership of strategy, execution, and team leadership across SEO and paid marketing channels. This role demands a strong focus on driving measurable impact for a diverse portfolio of hotel clients through streamlined processes, sharp performance tracking, and effective people management. The position is based at our Head Office in Bangalore.

Responsibilities

The goal of the Manager will be to ensure that our customers achieve a good return on their digital marketing investment. 

  • Define and drive the digital marketing agenda, aligning team priorities with broader business goals.
  • Establish and enforce scalable processes to enhance operational efficiency and campaign consistency.
  • Develop and present performance-focused SEO and paid marketing strategies tailored to client objectives, securing alignment and buy-in.
  • Build strong customer partnerships by understanding their goals and translating them into actionable marketing plans.

  • Lead and mentor the digital marketing team, ensuring high-quality execution and continuous skill development.

  • Monitor and report on campaign effectiveness, translating data into insights that drive ongoing optimization.

  • Collaborate with senior leadership to evolve a tech-forward, best-in-class marketing approach.
  • Stay ahead of trends and innovations in digital marketing, integrating relevant tools and technologies to maintain competitive advantage.

Skills required

  • Graduate degree in Engineering, Business, or related field; MBA is preferred
  • 5–8 years of experience in digital marketing and account management
  • Strong command of SEO, Google Ads, display, and social media advertising
  • Proven ability to design processes, manage teams, delegate work, and track execution
  • Excellent project management and prioritization skills with strong attention to detail
  • Proficient in Excel and marketing analytics tools
  • Awareness of current digital marketing trends and technologies

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