Digital Marketing Specialist

1 day ago

Kolkata, West Bengal, India SentientGeeks Full time ₹ 1,04,000 - ₹ 1,30,878 per year

We are seeking a highly skilled Senior Digital Marketing Specialist with a minimum of 5 years of experience in SEO, SMO, and PPC strategy. The ideal candidate will have a proven track record of driving successful campaigns, achieving business goals, and generating revenue.

Responsibilities:

  • Develop, implement, and execute successful digital marketing campaigns across all platforms.
  • Analyze and optimize SEO, SMO, and PPC strategies to improve website traffic, lead generation, and conversions.
  • Conduct in-depth keyword research, and competitive analysis, and stay up-to-date with the latest industry trends to create effective digital marketing plans.
  • Use analytics tools and data to measure campaign performance, provide insights and recommendations, and adjust strategies accordingly.
  • Collaborate with cross-functional teams to ensure that campaigns align with business objectives, brand guidelines, and overall marketing strategy.
  • Stay up-to-date with industry best practices, new technology, and emerging trends to continually enhance and evolve our digital marketing efforts.
  • Manage and mentor junior team members, providing guidance and support to ensure the team's overall success.

Requirements:

  • Minimum of 5 years of experience in digital marketing with a proven track record of driving successful campaigns.
  • Expert knowledge of SEO, SMO, and PPC strategies and how to use them to achieve business goals.
  • Strong analytical skills and experience working with analytics tools to measure campaign performance and provide insights.
  • Experience working with cross-functional teams and collaborating to align campaigns with overall marketing strategy.
  • Excellent written and verbal communication skills, with the ability to clearly articulate complex ideas to stakeholders.
  • Demonstrated ability to manage and mentor junior team members.

If you're a digital marketing expert passionate about driving results, we want to hear from you. Apply today and take the first step towards advancing your career with us

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