BDM Lead Generation Specialist

10 hours ago

Mohali, Punjab, India Know your yoga Full time ₹ 3,00,000 - ₹ 4,20,00,000 per year

We are seeking a proactive and results-driven Lead Generation professional to identify, qualify, and nurture potential business opportunities. You will play a key role in fueling the sales pipeline by researching target markets, creating outreach strategies, and initiating contact with potential clients.

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Key Responsibilities:

  • Research and identify potential leads through various channels (LinkedIn, databases, cold outreach, etc.).
  • Develop and execute outbound lead generation strategies via email, phone, linkedin
  • Qualify prospects based on predefined criteria before passing them to sales
  • Maintain and update CRM with accurate lead data, interactions, and pipeline status.
  • Work closely with the marketing and sales teams to align messaging and targeting.
  • A/B test messaging and campaigns to optimize lead conversion rates.
  • Report regularly on lead metrics (volume, quality, conversion) and campaign performance.

⸻

Requirements:

  • Proven experience in lead generation, demand generation, or business development.
  • Strong knowledge of CRM and lead management tools (e.g., HubSpot, Salesforce, Apollo, ZoomInfo).
  • Excellent written and verbal communication skills.
  • Data-driven and highly organized.
  • Ability to manage multiple campaigns and priorities simultaneously.

⸻

Preferred:

  • Experience in B2B SaaS / IT / Services industry.
  • Familiarity with tools like LinkedIn Sales Navigator, , or Lusha.
  • Understanding of account-based marketing (ABM) principles.

Job Type: Full-time

Pay: ₹20, ₹35,000.00 per month

Work Location: In person

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