BDM Lead Generation Specialist
4 days ago
We are seeking a proactive and results-driven Lead Generation professional to identify, qualify, and nurture potential business opportunities. You will play a key role in fueling the sales pipeline by researching target markets, creating outreach strategies, and initiating contact with potential clients.
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Key Responsibilities:
- Research and identify potential leads through various channels (LinkedIn, databases, cold outreach, etc.).
- Develop and execute outbound lead generation strategies via email, phone, linkedin
- Qualify prospects based on predefined criteria before passing them to sales
- Maintain and update CRM with accurate lead data, interactions, and pipeline status.
- Work closely with the marketing and sales teams to align messaging and targeting.
- A/B test messaging and campaigns to optimize lead conversion rates.
- Report regularly on lead metrics (volume, quality, conversion) and campaign performance.
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Requirements:
- Proven experience in lead generation, demand generation, or business development.
- Strong knowledge of CRM and lead management tools (e.g., HubSpot, Salesforce, Apollo, ZoomInfo).
- Excellent written and verbal communication skills.
- Data-driven and highly organized.
- Ability to manage multiple campaigns and priorities simultaneously.
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Preferred:
- Experience in B2B SaaS / IT / Services industry.
- Familiarity with tools like LinkedIn Sales Navigator, , or Lusha.
- Understanding of account-based marketing (ABM) principles.
Job Type: Full-time
Pay: ₹20, ₹35,000.00 per month
Work Location: In person
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