Marketing Executive

4 days ago


Bengaluru, Karnataka, India Indofast Energy Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Role Summary:

Were looking for a dynamic and driven Marketing Executive to support day-to-day marketing operations at Indofast. From running campaigns and creating content to executing events and driving leads, you will play a key role in accelerating awareness, demand, and growth for Indias emerging EV battery swapping network.

Key Responsibilities:

Campaign Execution

  • Assist in planning and executing digital campaigns (Meta Ads, LinkedIn, Google, influencer promotions)
  • Coordinate offline activities like demo days, RWA activations, and promotional events
  • Track performance and update internal dashboards

Content & Creatives

  • Work with the creative team/agencies to create social media content, reels, posters, etc.
  • Draft engaging copies for social posts, emails, and WhatsApp promotions
  • Manage social media scheduling and basic community responses

Lead Generation & CRM

  • Monitor and qualify leads from Meta and offline campaigns
  • Coordinate with franchise/business development teams for lead follow-up
  • Maintain CRM or lead trackers

Vendor & Internal Coordination

  • Liaise with printing vendors, influencers, agency partners, etc.
  • Coordinate with the operations/network team for on-ground marketing needs
  • Support franchise onboarding kits, in-store branding, and event collaterals

Must-Have Skills:

  • 13 years of relevant marketing experience (internships included)
  • Strong understanding of digital and social platforms
  • Good communication and copywriting skills
  • Hands-on with Excel, Canva/basic design tools, and Google Workspace
  • Willingness to travel within India for activations/events

Nice-to-Have:

  • Experience in startups, EV, or FMCG sectors
  • Familiarity with tools like Meta Ads Manager, HubSpot, or similar CRMs
  • Basic video editing or reel-making skills

What You Get:

  • Opportunity to build a green-tech brand from the ground up
  • Freedom to experiment, learn, and grow fast
  • Work in a dynamic, energetic startup culture


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