Search & Social - Lead

2 weeks ago

Bengaluru, Karnataka, India Annalect Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Overview:

Skills: Google Ads, Bing ads, Meta ads, Instagram Ads, LinkedIn ads, Reddit, PPC.

Experience: 6 to 9 years.

Location: Hyderabad, Bangalore, Coimbatore, Chennai.

We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world's creative best.

Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We currently have 2500+ awesome colleagues (in Annalect India) who are committed to solve our clients' pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together

Responsibilities:

  • Responsible for managing Search & Social campaigns end to end including setup, optimizations & reporting.
  • Creation of detailed Search & Social media plans in line with business objectives and campaign brief
  • Translates business KPIs in channel KPIs
  • Creation and set up of the campaign
  • Management of search campaigns on time on budget on target
  • Tracks performance in reporting & dashboards
  • Analysis and optimization of the campaigns
  • Works with Meta, Google & Bing team to troubleshoot performance related issues.
  • Campaign insights into Meta & Google strategy as well as a cross-channel media strategy.
  • Train Analyst level team members on latest biddable aspects.

Qualifications:

A full-time graduate degree (Mandatory)

  • Managed paid campaigns on platforms like Google Ads, Amazon, Bing, Meta, LinkedIn, and Snapchat.
  • Passion for search & social marketing and internet marketing industries
  • Outstanding ability to think creatively and identify and resolve problems
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
  • Ability to clearly and effectively articulate thoughts and points
  • High levels of integrity, autonomy, and self-motivation
  • Excellent analytical, organizational, project management and time management skills
  • Professional Skills & Qualifications:
  • 6 to 9 years' experience in Search & Social marketing with demonstrated successes.
  • Proficiency in MS Excel, PowerPoint, and Word.

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