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Lead Generation Executive
2 weeks ago
Roles & Responsibilities
- Research and identify potential clients through LinkedIn, email, social media, and online directories.
- Generate leads through cold emails and LinkedIn outreach.
- Build and maintain a database of qualified prospects for digital marketing services (SEO, Social Media, Performance Marketing, etc.).
- Qualify leads by understanding business requirements, budget, and decision-making authority.
- Coordinate with the sales team to schedule discovery calls and ensure smooth lead handover.
- Track and update leads regularly.
- Support the sales team with market research, client profiling, and competitor analysis.
- Achieve monthly and quarterly lead generation targets.
Key Skills Required
- Proven experience in lead generation preferably in digital marketing.
- Strong knowledge of LinkedIn Sales Navigator, cold emailing, and lead generation tools.
- Basic understanding of digital marketing services is a plus.
- Self-motivated, target-driven, and eager to learn.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 1 year of experience in lead generation or business development.
- Prior agency experience is preferred but not mandatory.
