Market Expansion Associate

Market Expansion Associate: Wishlink

About Wishlink
Wishlink is on a mission to revolutionize the creator economy and redefine how people shop. We're all about providing every user with a highly personalized shopping experience guided by creators, so they can find exactly what they want, in a very short time, while improving their online shopping experience severalfold. We are shaping a new era at the intersection of two of the most prominent aspects of the internet-
e-commerce and social media
.

Team and Investors
Wishlink was founded by 3 friends from college, Chandan, Shaurya, and Divyansh, with a shared passion to solve real-world problems at scale and consume content for hours (XD). We started Wishlink in January 2022 when we discovered products on social media that we wanted to buy but could not (in some cases, actually did) We are based out of Gurugram. We have recently raised a
series A round of $7M, led by Fundamentum & Elevation Capital
.

Why Join Us?
Exciting Problem
The way people shop online is changing. Users are tired of spending hours browsing humongous catalogs on eCommerce marketplaces just to find a single piece of apparel they like. They need curation, and they need trusted reviews - which is what Wishlink is bringing with the help of content creators. Wishlink is at the forefront of this change, enabling users to shop in an easier and more exciting way.

Immense Scale
In just 3 years of existence, Wishlink is used by over
900k users daily
to discover and shop products online. This number has grown over 3x in the last 4 months.

Stellar Team
Wishlink is all about its people. Our business and engineering teams are young and energetic, come from stellar backgrounds, and are dedicated towards a common goal. Also, we have a LOT of fun

Growth Opportunity
We have grown remarkably in the last 3 years and are doing a monthly GMV of over Rs. 290cr. We are working with over 10,000 content creators and 250+ brands and eCommerce marketplaces including Amazon, Flipkart, Myntra, Nykaa, Ajio, H&M, Savana (Urbanic), Only, Vero Moda, Libas, Aurelia, Mama Earth, and many more.

Wishlink presents an exciting opportunity for you to contribute to and grow within the creator-enabled eCommerce space, have the chance to work at an emerging consumer-tech startup and be an integral part of this dynamic journey.

What would you be doing?
Ops Management

• Oversee the day-to-day operations of the Market Expansion team, ensuring smooth, efficient, and high-quality execution across new growth channels — with a strong focus on Facebook, Snapchat, and Pinterest
• Build and maintain strong relationships with creators, ensuring consistent communication, fast execution, timely assistance, and a positive overall experience
• Follow established SOPs, policies, and best practices to execute tasks quickly and drive growth for each channel
• Track key performance metrics to evaluate progress and support the product–market fit journey and ex for every platform

Strategic Initiatives

• Analyse operational data, emerging trends, and creator feedback to spot improvement opportunities and fine-tune processes for rapid growth.
• Work closely with cross-functional teams to proactively address creator needs and deliver seamless experiences.
• Oversee the use of support tools, technologies, and systems to ensure they are implemented effectively and leveraged to their full potential.
• Keep abreast of the latest developments in marketing and social platform management to ensure support remains relevant, efficient, and impactful.

What are we looking for?
If you are a content creator yourself or have worked closely in the social media space - we like you already :)

• Business-oriented problem-solving mindset
• Bachelor's degree in Engineering or a STEM field from a Tier 1/2/3 institute.
• 1-2 years of experience in scaling and managing support operations
• Proficient in support tools and technologies, with a deep understanding of industry best practices

Perks And Benefits
We are committed to providing the best environment for you to thrive in. To help with this, we have the following benefits available for all our employees.

• Competitive Salary, Generous ESOPs, and Relocation Bonus
• Learning & Development Programs with a Dedicated Budget
• Company sponsored newsletters and books
• ChatGPT Subscription
• Regular Team Outings
• Discounted Health Plans & Gym Memberships
• Industry insights on growing your social media if you are a (aspiring) creator

Experience Wishlink
Explore our Creator App: iOS | Android

Explore our Shopping App: iOS | Android

Team
Shaurya Gupta - Founder & CEO

Divyansh Ameta - Founder & COO

Chandan Yadav - Founder & CTO