Email Marketing Consultant
1 week ago
You will be responsible for :
- Developing and implementing comprehensive email marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
- Reviewing and optimising the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimise digital marketing performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Planning and executing CRM, marketing automation and lifecycle marketing initiatives.
- Using customer insights to construct effective CRM campaigns.
- Measuring, monitoring and analysing effectiveness of email marketing activities against goals (ROI & KPIs).
- Experience within would be a strong advantage.
- You are a strong team player who can manage multiple stakeholders
- You are adaptable and thrive in changing environments
- You possess strong analytical skills and are comfortable dealing with numerical data
- Flexible working options
- Attractive Salary & Benefits
- Opportunity to make a positive impact
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