Director - Growth & Marketing India

2 weeks ago

Bengaluru, Karnataka, India Wipfli Full time ₹ 12,00,000 - ₹ 20,00,000 per year


Overview

       Position: Director of Growth & Marketing – India

Build the Future of a Global Accounting & Advisory Firm

(15+ years in growth marketing, marketing operations, or business development within professional services, B2B SaaS, or consulting) 

Type: Full Time Employee (FTE) 

This is not just a marketing role—it's a once-in-a-career opportunity to architect and scale a strategic growth engine for a Top 25 U.S. accounting and advisory firm's expanding India growth operations.

We're seeking an exceptional Director of Growth & Marketing Operations who will serve as the leader of Wipfli's integrated growth, marketing, and operational excellence function in India. This role represents a unique opportunity to lead and develop the existing 14-person team, while building out a world-class team with new functions across marketing, growth and revenue operations to support the growth of a $600M+ organization with ambitious expansion plans across multiple service lines and geographies.

Why This Role is Different:

Growth and Marketing Leadership Team Peer

Join as a peer to U.S.-based Directors with a critical voice in shaping firm-wide marketing and growth strategy, resource allocation, and innovation priorities. You'll have senior leadership-level visibility, direct reporting to U.S. Growth Leadership, with clear line of sight to revenue growth. You'll be a peer and an active participant in Wipfli's Marketing Leadership Team which includes five other U.S.-based Directors, plus the CMO.

Scope Across 15+ Functions & New Capabilities to Build

Current functions you'll lead and optimize: Growth Intelligence & Insights, Digital Marketing, Social Media, Design & Creative Services, Growth Operations & Administration

New capabilities you'll establish and scale:

Lead Management & Operations, Sales Enablement & Proposal Support, Content Development & Governance, M&A Research & Integration Support, Account Planning & Research, D365 Data Management & Governance, Marketing Event Management, Campaign Support, SEO/AEO, Social Media, Marketing & Sales Operations, Internal Communications & Knowledge Management, India Employer Brand & Recruitment Marketing, AI Strategy & Implementation across marketing

Leadership Beyond Growth & Marketing

AI Innovation Champion: Pioneer the marketing organization's AI transformation, establishing best practices, training programs, and success metricsInternational Integration Architect: Design how Wipfli integrates offshore capabilities globally (beyond India)Employer Brand & Culture Leader for India: Shape recruitment marketing, Women of Wipfli initiatives, and Business Resource Group strategies across India operationsOperational Excellence Driver: Transform efficiency across the entire client lifecycle

The Ideal Leader

Must-Have Experience:

15+ years in growth marketing, marketing operations, or business development within professional services, B2B SaaS, or consultingProven track record building and scaling teams from 10 to 50+ peopleDeep U.S. market expertise with understanding of American business culture and professional services dynamicsTechnology transformation experience (AI/ML, marketing automation, or digital transformation)Measurable business impact: Pipeline growth, revenue contribution, operational efficiency gains

Core Competencies

Strategic vision with tactical execution: Architect three-year plans while delivering daily excellenceMarketing technology mastery: CRM platforms (Dynamics 365 preferred), marketing automation, martech stack optimizationAI & emerging technology: Hands-on understanding of generative AI, predictive analytics, and automation in marketing contextsDigital marketing expertise: SEO/AEO, paid media, social strategy, conversion optimization, ABMMarketing strategy: comprehensive campaign and marketing strategy expertiseExecutive presence: Comfortable as a peer to Directors and senior leaders, influencing C-suite stakeholders

Leadership Qualities

Cultural bridge-builder excelling across geographies and time zonesInspirational people who attracts top talent and builds cohesive, high-retention teamsEntrepreneurial mindset thriving in ambiguity with calculated risk-takingService-oriented understanding that internal teams are your clientsExceptional communicator in English (native/near-native) with presentation and stakeholder management skillsFlexible schedule comfortable with early/late calls to collaborate with U.S. teams (EST/CST)

What Success Looks Like

Valued Marketing Leadership Team member shaping firm-wide strategy alongside U.S. Director peersAI transformation leader with measurable improvements in marketing efficiency, output quality, and team productivityMost-requested resource by U.S. growth and marketing teamsMeasurable impact on firm-wide KPIs: lead quality, proposal win rates, client satisfaction, revenue per employeeTalent magnet where top professionals seek your team as the best place to grow their careersStrategic influencers are regularly invited to planning sessions with input shaping firm-wide decisionsCompetitive differentiator where leadership views your function as strategic advantage, not cost center

Why Wipfli? Join Us at Our Inflection Point

Momentum & Growth Trajectory

Wipfli has recently secured minority private equity investment specifically designed to fuel aggressive growth and expansion. We're a $600M+ Top 25 firm with the resources, ambition, and momentum to become a dominant national brand. You're joining at exactly the right time: capital to invest, leadership committed to growth, and accelerating market position. This PE partnership brings funding, strategic expertise, M&A opportunities, and rapid-scale infrastructure.

Wipfli's Culture & Values

People-first philosophy | Innovation encouraged | Collaborative environment | Diversity & inclusion commitment | Hybrid/flexible work arrangements

This is more than a job—it's an opportunity to architect the growth engine Wipfli at the most exciting moment in its history. Join us as a Marketing Leadership Team peer, drive our AI transformation, and leverage fresh capital and strategic momentum to build a legacy impacting thousands of careers.

Are you ready to build the future?


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