Business Development Representative

5 days ago

Gurgaon, Haryana, India Impetus Career Consultants Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Role:
Business Development Representatives

Location:
Gurugram (Onsite)

Inbound Lead Qualification:

  • Engage, qualify, and nurture marketing-generated leads via email, phone, and social platforms to determine fit and readiness.
  • Maintain and follow a consistent follow-up cadence and provide timely handoff of sales-ready leads to the appropriate sales representative.

Outbound Prospecting:

  • Execute strategic outbound campaigns into targeted accounts and personas aligned with sales leadership, sales operations, product, and marketing.
  • Use phone, email, and LinkedIn to generate interest, schedule discovery calls, and set qualified meetings for the field sales team.

Pipeline Generation and Trade Show Support:

  • Identify and engage key contacts in advance of trade shows, roadshows, or territory visits to pre-book meetings and maximize field productivity.
  • Provide field reps with detailed call notes and prospect insights gathered during outreach.

CRM and Systems Excellence:

  • Log all activity, lead status, and follow-up tasks within or Gong to ensure data accuracy and transparency.
  • Leverage tools like ZoomInfo for contact research and Gong for call recording, execution of prescribed sales plays, intelligence, and coaching.

Collaboration and Feedback Loop:

  • Partner with Marketing to provide qualitative feedback on campaign performance and lead quality.
  • Participate in weekly meetings with Field Sales Reps, Sales and CSM Leaders, and Sales Ops to align on goals, messaging, and outreach prioritization.

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