Vertical Lead

1 week ago

Bengaluru, Karnataka, India Mebigo Labs (Kuku) Full time ₹ 20,00,000 - ₹ 25,00,000 per year

Job Overview

KUKU is looking for a strategic and creative AVP to lead content creation and strategy for our microdramas storytelling formats. This is a high-impact, business-oriented role for someone who can balance creative excellence with operational execution and measurable business outcomes.

The ideal candidate will be a storytelling expert with a data-driven mindset, capable of leading high-velocity content production, optimizing content ROI, and driving audience growth across multiple languages and formats. This role requires a deep understanding of consumer behavior, social media insights, engagement strategies, and performance analytics, ensuring that every story contributes to both brand and business objectives.

Key Responsibilities

  • Define and execute the content strategy for microdramas fiction, aligned with KUKUs business priorities, audience preferences, and growth goals.
  • Lead and mentor a team of writers, producers, and creative stakeholders, as well as manage external partners like production houses, talent, and dubbing studios.
  • Collaborate with P&L owners, marketing, product, and analytics teams to measure content performance, optimize engagement, and maximize business impact.
  • Integrate emerging storytelling techniques and technologies, including generative AI, to enhance content quality, speed, and scalability.
  • Analyze audience insights, industry trends, and competitor benchmarks to inform content decisions, ensuring a strong balance of creativity and business value.
  • Implement operational best practices for high-volume content production without compromising quality.

Qualifications

  • Bachelors degree in Media, Communications, or a related field; advanced degree preferred.
  • 7–9 years of experience in content creation and production, with a focus on fictional, consumer-facing formats.
  • Proven track record in long-form storytelling, with experience leading successful, high-velocity content production at scale.
  • Experience in integrating generative AI or emerging content technologies into production workflows is highly desirable.
  • Strong understanding of regional content preferences and multilingual production.
  • Exceptional business acumen, including the ability to tie content strategies to revenue, engagement metrics, and audience growth.
  • Excellent leadership, communication, and project management skills.

Why Join Us?

  • Lead content strategy for India's fastest-growing storytelling platform.
  • Work in a data-driven, creative, and collaborative environment, shaping stories that reach millions of users.
  • Directly influence audience growth, engagement, and business outcomes through innovative content strategies.
  • Competitive salary with growth opportunities in content, marketing, and product leadership.
  • Be part of a mission-driven company: "Create in India, Create for the World", redefining Indian entertainment and storytelling.

About KUKU

Founded in 2018, KUKU is India's leading storytelling platform, offering immersive digital stories, microdramas, and short courses across multiple languages. We aim to become India's largest cultural exporter of stories, history, and entertainment, leveraging innovative formats and global storytelling practices.

  • Website:
  • Android App: Google Play
  • iOS App: App Store
  • LinkedIn: KUKU

  • Vertical solutions Lead

    1 week ago

    Bengaluru, Karnataka, India HCLTech Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Vertical Solutions Lead- AutomotiveExperience – 3 to 20yrsLocation – Anywhere in India (Preferred Bangalore)Vertical Solutions GroupThis is a domain led high quality solutions group working in conjunction with Sales, Delivery, Practice teams to develop and shape solutions that are innovative and differentiated in the market. This group allows the Sales...

  • Head of Vertical Sales

    20 hours ago

    Bengaluru, Karnataka, India Siemens Full time ₹ 15,00,000 - ₹ 60,00,000 per year

    Job Title: Head of Vertical Sales, India, Digital IndustriesLocation: Mumbai/Bangalore/GurgaonReports To: DI CEO, LCB IndiaPurpose of the RoleRevolutionize the future with us as Head of Vertical Sales at Siemens Digital Industries (DI). In this dynamic role, you will be responsible for inspiring and shaping the sales organization of Siemens Digital...

  • Vertical Solutions Lead

    2 weeks ago

    Bengaluru, Karnataka, India, Karnataka HCLTech Full time

    Vertical Solutions Lead- TTLH (Travel, Transportation, Logistics, and Hospitality)Experience – 3 to 20yrs Location – Anywhere in India (Preferred Bangalore) Vertical Solutions Group This is a domain led high quality solutions group working in conjunction with Sales, Delivery, Practice teams to develop and shape solutions that are innovative and...

  • Vertical solutions Lead

    2 weeks ago

    Bengaluru, Karnataka, India, Karnataka HCLTech Full time

    Vertical Solutions Lead- Automotive Experience – 3 to 20yrs Location – Anywhere in India (Preferred Bangalore) Vertical Solutions Group This is a domain led high quality solutions group working in conjunction with Sales, Delivery, Practice teams to develop and shape solutions that are innovative and differentiated in the market. This group allows the...

  • Vertical Leader

    1 week ago

    Bengaluru, Karnataka, India Johnson Controls Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Vertical Leader - South & West, Sustainable Infrastructure SalesBuild your best future with the Johnson Controls teamAs a global leader in smart, healthy, and sustainable buildings, Johnson Controls is reimagining building performance to serve people, places, and the planet. In this role, you will spearhead sustainable growth by combining technical depth,...

  • Vertical Manager

    6 days ago

    Bengaluru, Karnataka, India Harman Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Location:IN_Bangalore_Sattva Knowledge Court Bdg_HIIAdditional Location:IN_Mumbai_Kailas Business Park_HIIJob Family:SalesWorker Type Reference:Regular - PermanentPay Rate Type:SalaryCareer Level:P3(B)Job ID:R Description & RequirementsIntroduction: A Career at HARMAN LifestyleWe're a global, multi-disciplinary team that's putting the innovative power of...

  • Business Head

    2 weeks ago

    Bengaluru, Karnataka, India, Karnataka Talentiser Full time

    The Business Head – GCC Vertical will lead and grow the GCC practice for our recruitment firm in India, with full P&L ownership.This role requires driving client acquisition, building strong CXO-level relationships, scaling delivery capability, and positioning the firm as a trusted partner for specialized hiring within Global Capability Centers (GCCs) and...

  • Industry Lead

    18 hours ago

    Bengaluru, Karnataka, India AppsFlyer Full time ₹ 20,00,000 - ₹ 40,00,000 per year

    Context: Why BFSI, Why NowThe BFSI (Banking, Financial Services, and Insurance) vertical is one of the most strategically important growth areas for AppsFlyer in the APAC region. With the acceleration of FinTech, InsurTech, and digital-first financial services across markets like India, SEA, and China, BFSI brands are redefining customer acquisition,...

  • Industry Lead

    10 hours ago

    Bengaluru, Karnataka, India AppsFlyer Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Context: Why BFSI, Why NowThe BFSI (Banking, Financial Services, and Insurance) vertical is one of the most strategically important growth areas for AppsFlyer in the APAC region. With the acceleration of FinTech, InsurTech, and digital-first financial services across markets like India, SEA, and China, BFSI brands are redefining customer acquisition,...

  • Salesforce Industry Solution Leads

    2 weeks ago

    Bengaluru, Karnataka, India Brillio Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Role: Salesforce Industry Solution Lead (4 Positions – 1 per Vertical)Level: C1 / Associate DirectorLocation: India or US (based on billable engagement)About the Role:At Brillio, we're reimagining how industries harness Salesforce to drive digital transformation. As a Salesforce Industry Solution Lead, you will be the strategic face of Salesforce within...