OEM Marketing Manager

5 days ago

Faridabad Pune, India Auto Ignition Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Job Title: OEM Marketing Manager

Experience Required: 10 to 15 Years

Qualification: B.Tech (Mechanical / Electrical / Automotive Engineering preferred)

Industry: Starter Motor and Alternator (Mandatory)

Location: Pune and Faridabad

Reports To: Business Head

Job Summary:

We are looking for an experienced and dynamic OEM Marketing professional with strong domain expertise in Starter Motor and Alternator products. The ideal candidate will have a proven track record of managing key OEM accounts, driving business growth, and handling product marketing strategies specific to the automotive component industry.

Key Responsibilities:

  • Develop and maintain strong relationships with key OEM customers (existing and new).
  • Identify business opportunities and ensure revenue and profitability targets are met.
  • Lead RFQ process, pricing strategy, negotiation, and order finalization with OEMs.
  • Coordinate with cross-functional teams (Engineering, Quality, Production, SCM) for smooth project execution and customer satisfaction.
  • Analyze market trends, customer feedback, and competitor activities to formulate marketing strategies.
  • Lead the product positioning and branding efforts specifically for starter motors and alternators.
  • Prepare and deliver technical and commercial presentations to OEMs.
  • Ensure timely resolution of customer complaints, warranty claims, and quality concerns.
  • Collaborate with R&D and Application Engineering teams for new product development as per OEM requirements.
  • Maintain up-to-date knowledge of regulations, standards, and technologies related to the automotive electrical systems market.

Key Skills & Competencies:

  • In-depth knowledge of starter motors, alternators, and related technologies.
  • Strong OEM relationship management and B2B marketing skills.
  • Excellent communication, negotiation, and presentation abilities.
  • Strong understanding of pricing models, cost analysis, and margin management.
  • Ability to work cross-functionally and manage multiple projects simultaneously.

Interested candidates with relevant experience can email their CVs to

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