Key Accounts Manager
4 days ago
Role & responsibilities
Market expansion
- Identify prospective customers, generate leads, and ensure new market entry as per business plan of the year.
- Exposure of using lead generation sites, initiating discussion with customers and converting leads into prospects.
- Planning and participating in Exhibitions to generate leads.
- Analyze all competitor activities, compliance requirements and duties of the target markets.
Sales Growth from existing customers
- Generate revenue from the existing customers as per year plan and maintain good business relations with them.
- Selling and cross selling of existing / new products to customers and prospects.
- Liaise with the customers for the purchase orders and ensure timely order processing & dispatch.
- Keep the customers informed about any update/changes regarding dispatch schedule, materials etc.
- Understand the various issues/queries of the customers and resolve them in consultation with the reporting manager.
- Plan market promotions in collaboration with Export Head to meet sales objectives.
Operations
- Update the CRM as per need.
- Follow up with the customers for timely collection of payments.
Team & Stakeholder Management
- Collaborate with Operations Manager to ensure timely customer service.
- Convince customer to fulfil all documentary requirements of Operations Manager.
- Discuss with Head Exports regarding promotional plans and pricing as per market requirement.
Preferred candidate profile
Essential: MBA (Marketing or International Business)
Desirable: MBA (International Business)
Experience: Market knowledge of Africa.
Around 7 years of experience of FMCG, Food or Household goods.
Desirable: Industry exposure of Biscuit, Edible oil or cigarettes will be preferred.
Travel savvy - Willingness to travel to any location to meet customers if deemed necessary by the reporting manager.
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