
Key Accounts Manager
1 day ago
Role Overview
Key Account Manager (KAM) serves as both a trusted technical advisor and strategic partner for the companys most valuable clients. This role involves managing and growing key accounts by blending deep technical insight with strong relationship-building and commercial acumen.
Key Responsibilities
Account Strategy & Relationship Management
- Develop and nurture long-term relationships with key client stakeholders across multiple levels, including technical, managerial, and executive teams.
- Collaborate with regional or global account owners to align strategic plans and communicate account strategies effectively.
- Create and execute customer-specific business plans and account strategies to deliver growth and profitability.
Technical Support & Solutioning
- Conduct technical visits, demos, audits, and troubleshooting to address customer requirements and ensure satisfaction.
- Provide tailored technical advice by understanding customer applications, future plans, and technical needs.
- Support new product introductions, specification processes, and innovation roadmaps.
Sales & Value Generation
- Negotiate deals and pricing, cross-sell and upsell additional services or products, and identify pipeline opportunities.
- Promote product portfolios, service offerings (e.g., formulation support, application development), and value-added technical services.
- Track and report on business performance, sales pipeline, and forecasts.
Technical & Market Expertise
- Stay current with product developments, market trends, customer applications, and industry changes.
- Attend trade shows and collaborate with regional peers to leverage best practices.
Customer Enablement & Documentation
- Conduct client training sessions and develop documentation, guides, and knowledge resources.
- Ensure CRM systems are updated with visit records, opportunities, and planning details.
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