Senior Marketing Activation Specialist

Cohesity is the leader in AI-powered data security. Over 13,600 enterprise customers, including over 85 of the Fortune 100 and nearly 70% of the Global 500, rely on Cohesity to strengthen their resilience while providing Gen AI insights into their vast amounts of data. Formed from the combination of Cohesity with Veritas' enterprise data protection business, the company's solutions secure and protect data on-premises, in the cloud, and at the edge. Backed by NVIDIA, IBM, HPE, Cisco, AWS, Google Cloud, and others, Cohesity is headquartered in Santa Clara, CA, with offices around the globe.  

We've been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design , and our culture. 

Want to join the leader in AI-powered data security? 

As a Senior Marketing Activation Specialist, you will be responsible for executing, optimizing, and reporting on marketing campaigns in Marketo to support global marketing programs. You will report to the Senior Manager of Marketing Operations and collaborate closely with global stakeholders and cross-functional teams to deliver flawless, high-performing campaign activations.

The marketing team at Cohesity is on a mission to drive demand and engagement through creative, data-driven campaigns. Our team thrives at the intersection of strategy and execution, working across global markets and channels to build pipeline and amplify our brand.

We are a passionate team of data-savvy marketers focused on flawless execution, innovation, and operational excellence. We're looking for someone who thrives in a high-volume, fast-paced environment and is excited about making a measurable impact through world-class campaign operations.

HOW YOU'LL SPEND YOUR TIME HERE

• You will use Adobe Marketo Engage to build and manage the full lifecycle of digital campaigns in order to drive global demand generation and customer engagement.

• You will collaborate with global teams to localize campaign assets, build emails, create target segment lists, and ensure successful campaign launches with precision QA and timely delivery.

• You will implement A/B testing and performance optimization strategies to maximize engagement, conversions, and ROI.

• You will track and report on campaign success metrics and provide actionable insights and recommendations to stakeholders for continuous improvement.

• You will ensure compliance with privacy regulations and best practices to maintain email deliverability, reduce unsubscribes, and improve list hygiene.

WE'D LOVE TO TALK TO YOU IF YOU HAVE MANY OF THE FOLLOWING

• 2–4 years of experience in Adobe Marketo Engage managing campaign builds and execution.

• Strong working knowledge of Salesforce or equivalent CRM.

• Experience with A/B testing and optimization strategies for email performance and engagement.

• Deep understanding of privacy and email regulations and industry best practices.

• Proven track record of managing multiple campaign requests and delivering under tight deadlines.

WE ARE EXTRA EXCITED IF YOU HAVE ANY OF THE FOLLOWING

• Experience with HTML/CSS for email design and testing.

• Familiarity with Adobe Creative Cloud (e.g., Dreamweaver, Photoshop) and/or Figma.

• Experience performing QA/testing across various email clients and browsers.

• Experience with global asset localization and managing high-volume execution intake from diverse teams.

• Strong project management, analytical, and stakeholder communication skills.

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Equal Employment Opportunity Employer (EEOE)

Cohesity is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at COHESITY or for assistance.

In-Office Expectations

Cohesity employees who are within a reasonable commute (e.g. within a forty-five (45) minute average travel time) work out of our core offices 2-3 days a week of their choosing.

Interested candidates based outside of the designated areas are welcome to apply, provided they have the right to work in the job location.