Senior Influencer Marketing Specialist

10 hours ago


Bengaluru, Karnataka, India beBeeInfluencer Full time ₹ 8,00,000 - ₹ 15,00,000
Senior Influencer Marketing Specialist

The Senior Influencer Marketing Specialist plays a pivotal role in developing and executing influencer marketing strategies that drive brand awareness, engagement, and conversions. This highly skilled professional is responsible for identifying, building relationships with, and collaborating with influencers across various social media platforms.

  • Develop and execute comprehensive influencer marketing strategies aligned with business objectives.
  • Identify and recruit top-tier influencers who align with the brand's values and target audience.
  • Collaborate with influencers to create sponsored content that meets brand guidelines and campaign objectives.
  • Manage influencer relationships, ensuring seamless communication and coordination throughout campaign execution.
  • Monitor and track campaign performance using analytics tools, providing data-driven insights to inform future strategy.
  • Stay up-to-date on industry trends, emerging influencers, and best practices in influencer marketing, applying this knowledge to optimize campaign effectiveness.

Qualifications

  • Master's degree in Marketing, Communications, Business, or a related field.
  • 4-5 years of experience in influencer marketing, social media marketing, or a related role.
  • Proven track record of success in developing and executing influencer marketing campaigns.
  • Exceptional understanding of social media platforms and influencer marketing trends.
  • Excellent communication, interpersonal, and project management skills.
  • Ability to manage multiple projects and deadlines simultaneously.
  • Proficient in using social media analytics tools and marketing software.


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