Head- Marketing

2 days ago

Bhopal, Madhya Pradesh, India Peoples University Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Role & responsibilities

We are seeking a dynamic Head of Marketing to take charge of all marketing initiatives, including social media, digital campaigns, advertising, and creative projects.

As the Head of Marketing, He/she will be responsible for creating strategic plans to establish and enhance our brand presence, allocating resources to different projects, and setting both short-term and long-term goals for the University.

We are looking for a talented marketing strategist who can inspire team members and drive success. In this role, you will lead our Marketing department to maximize profitability through 100% Admissions and enhance competitiveness in the market.

If you are a visionary leader with a passion for marketing, we invite you to join our team and make a significant impact.

Responsibilities

  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Design branding, positioning and pricing strategies
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

  • Analyze consumer behavior and determine customer personas

  • Coordinate sales and marketing efforts to boost brand awareness

  • Participate in the quarterly and annual planning of University objectives

Requirements and skills

  • Work experience as Head of Marketing or VP Marketing, preferably within Educational industry/ University
  • Experience running successful marketing campaigns
  • Solid knowledge of web analytics and Google AdWords
  • Experience with CRM software
  • Leadership skills with the ability to set and prioritize goal

Contact Details:-

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