Senior Manager Marketing Business Development

1 week ago

Kolkata, West Bengal, India Baid Power Services Pvt. Ltd. Full time ₹ 5,00,000 - ₹ 25,00,000 per year

Job Overview

We are seeking an experienced Senior Marketing / Business Development Manager to head the marketing efforts for our healthcare product line. The role involves driving the marketing strategy for Nurse Call and Queue Management Systems, identifying business opportunities, and managing client relationships to expand our market share. The candidate will lead the marketing team to promote these solutions in healthcare facilities and collaborate closely with sales teams to achieve business goals.

Location

: Kolkata

Company

: Baid Power Services Pvt. Ltd. is a leading Manufacturer & Solution Provider in Healthcare Technology Solutions.

Company Overview

We are a trusted manufacturer and provider of innovative power electronics and healthcare technology solutions, specializing in Nurse Call Systems, Queue Management Systems, and other advanced electronic products for healthcare facilities. With a strong reputation in the market for delivering high-quality, reliable systems, our mission is to provide cutting-edge solutions that enhance operational efficiency and patient care in hospitals, clinics, and medical institutions.

Key Competitors

  • Tektone

(Nurse Call Systems)
- Ascom

(Healthcare Communication Systems)
- Rauland-Borg

(Nurse Call Solutions)
- Qmatic

(Queue Management Systems)
- Wavetec

(Queue Management Solutions)
- Medisystems, Mumbai

(Nurse Call Systems)
- Databyte equipment private limited

(Queue Management Solutions)
- Cr Medisystems Pvt. Ltd. (Nurse Call Systems)

Responsibilities

  • Lead marketing and business development efforts for Nurse Call and Queue Management Systems.
  • Develop strategic marketing plans aligned with business objectives and sales targets.
  • Identify new business opportunities in the healthcare industry and build long-term partnerships.
  • Manage key client relationships, especially with hospitals, clinics, and healthcare networks.
  • Conduct market research and competitive analysis to stay ahead of industry trends and customer needs.
  • Oversee the creation of marketing content, product demonstrations, and promotional materials.
  • Represent the company at key healthcare industry events, conferences, and trade shows.

Qualifications

  • Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
  • 5-8 years of experience in marketing or business development, preferably within the healthcare or technology sectors.
  • Proven experience in promoting healthcare technologies, particularly Nurse Call and Queue Management Systems.

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