Senior Specialist, Campaign Performance

JLL supports the Whole You, personally and professionally.

Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology to our clients. We are committed to hiring the best, most talented people in our industry; and we support them through professional growth, flexibility, and personalized benefits to manage life in and outside of work. Whether you've got deep experience in commercial real estate, skilled trades, and technology, or you're looking to apply your relevant experience to a new industry, we empower you to shape a brighter way forward so you can thrive professionally and personally.

Job Title: Campaign Performance Manager

Experience: 8-10 years

Location: Gurugram

Position type: Full time

Timing: 1pm – 10pm (IST)

What this job involves:

As a Campaign Performance Manager, you will be responsible for providing in-depth analysis of global and regional centrally led campaigns to assess performance against goals and drive continuous improvements in audience targeting and channel effectiveness. This role is crucial in helping JLL marketers optimize their campaigns and inform ongoing campaign strategy. While this role will require strong analysis skills, it is not a pure reporting role and it is equally important for the campaign performance manager to establish strong strategic relationships across multiple areas of marketing including campaign strategy, digital, revenue marketing and business lines.

Key Responsibilities:

Channel Analysis

Analysis of key digital channels: Paid, Owned and Earned and identifying actionable insights to share with stakeholders and partners including campaign leads, digital channel experts and business line marketers

'Connecting the dots' between different data sources to create holistic views of the audience journey

Access and analyse data from multiple sources and platforms including Adobe, Eloqua, Paid Media and 3rd party partnerships

Extract and interpret data from leading marketing platforms including Adobe Analytics and Eloqua Skills (or equivalent platforms)

Audience Engagement Insights

Provide a customer-focused lens on your insights to gauge whether campaign activity is resonating with the desired audiences

Identify new targeting opportunities through additional insights including customer and market trends

Deliverables

Creation of different packages such as Quarterly Performance reviews for centrally led campaigns, deep dives into specific themes (e.g. Web, Paid media) to highlight insights and findings for a wide audience

Creation of optimisation plans in partnership with campaign leads and channel experts

Ad-hoc campaign analysis based on needs of marketers

Sounds like you? To apply, you need to be:

8-10 years of experience as a marketing data analyst across paid, owned, and earned channels

Strong knowledge of the marketing & campaign ecosystem and data sources

Deep understanding of marketing platforms (Adobe, Eloqua, Google)

Excellent presentation and data visualization skills (PowerPoint, Excel, and other formats)

Understanding of Demand Generation and Lead Management

Strong analytical skills to identify opportunities and insights

Experience analyzing and comparing insights across multiple markets and business lines

Excellent collaboration skills to work with diverse partners and stakeholders

What we can do for you:

At JLL, we make sure that you become the best version of yourself by helping you realize your full potential in an entrepreneurial and inclusive work environment. We will empower your ambitions through our dedicated Total Rewards Program, competitive pay, and benefits package.

Apply today

If this job description resonates with you, we encourage you to apply even if you don't meet all of the requirements below. We're interested in getting to know you and what you bring to the table

Personalized benefits that support personal well-being and growth:

JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health.

About JLL –

We're JLL—a leading professional services and investment management firm specializing in real estate. We have operations in over 80 countries and a workforce of over 102,000 individuals around the world who help real estate owners, occupiers and investors achieve their business ambitions. As a global Fortune 500 company, we also have an inherent responsibility to drive sustainability and corporate social responsibility. That's why we're committed to our purpose to shape the future of real estate for a better world. We're using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people, and our communities.

Our core values of teamwork, ethics and excellence are also fundamental to everything we do and we're honored to be recognized with awards for our success by organizations both globally and locally.

Creating a diverse and inclusive culture where we all feel welcomed, valued and empowered to achieve our full potential is important to who we are today and where we're headed in the future. And we know that unique backgrounds, experiences and perspectives help us think bigger, spark innovation and succeed together.