Marketing and Operations Manager

2 days ago

Bhayandar Mumbai Suburban Thane, India Asmita Group Full time ₹ 15,00,000 - ₹ 20,00,000 per year

Office Location - Mira Road, Thane.

Landmark - 5 to 10 mins walking distance from Mira Road East Railway Station.

Working time: 10.00 AM to 6.00 PM

Wording Days : 6 Days Working (2nd & 4th Saturday off)

Website:

Reporting to - Company Director

Role Overview:

We are looking for an experienced and versatile Marketing & Operations Manager to lead marketing operations at the group level across our diversified businesses Organic Food Products (FMCG), Real Estate, Sports Club, and Education (Schools & Colleges). This leadership role will drive group-wide marketing efficiency, ensure consistent brand positioning, and build scalable processes that fuel business growth across all verticals.

Key Responsibilities:

Group Marketing Operations

  • Develop and execute integrated marketing strategies for all verticals FMCG, Real Estate, Sports, and Education.
  • Develop marketing processes, KPIs, and dashboards across the Group.
  • Lead branding, communications, and PR initiatives to strengthen corporate and business unit positioning.
  • Coordinate campaigns, partnerships, and community engagement programs.

Business & Operations Management

  • Drive cross-functional coordination among sales, supply chain, finance, and operations teams.
  • Forecast demand, maintain optimal stock levels, and ensure supply chain efficiency.
  • Identify and implement system-driven solutions to improve business processes.
  • Define quarterly/annual business goals in alignment with the Groups vision.
  • Explore new channel opportunities: offline retail, B2B, exports, and collaborations.

Brand Management & Corporate Communication

  • Ensure a strong and consistent Group Brand Identity, while allowing customized messaging for individual verticals.
  • Oversee PR, corporate communications, campaigns, and reputation management.
  • Manage digital presence and storytelling for its business units.

Performance Marketing & Digital Growth

  • Lead digital marketing strategy (SEO, SEM, social, e-commerce, and lead generation) across verticals.
  • Monitor performance KPIs leads, conversions, brand reach, and ROI ensuring accountability.
  • Drive omni-channel campaigns integrating offline, digital, and on-ground marketing.

Cross-Vertical Growth & Innovation

  • Identify synergies across businesses (e.g., FMCG promotions at Sports Clubs, Real Estate community engagement through schools, etc.).
  • Support new business launches and market entries with robust go-to-market strategies.

Leadership & Team Development

  • Lead and mentor marketing teams across business units, fostering collaboration and innovation.
  • Build a centralized Marketing COE (Centre of Excellence) to share best practices, tools, and resources.
  • Work closely with directors and business heads to align marketing with sales and operations.

Skills & Competencies:

  • Strong expertise in multi-industry marketing operations (FMCG, Real Estate, Education, Hospitality/Sports).
  • Hands-on experience in digital marketing, brand strategy, and data-driven decision-making.
  • Excellent leadership, communication, and stakeholder management skills.
  • Ability to thrive in a fast-paced, multi-business environment with competing priorities.

Qualifications & Experience:

  • MBA/PGDM in Marketing, Business, or related field.
  • 10 to 13 years of marketing experience, with at least 5+ years at a leadership level.
  • Proven track record in managing marketing at group/corporate level across diverse industries.

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