Country Brand Manager
4 hours ago
Strategic Responsibilities
- Life Cycle Management: Lead the life cycle of existing brands and newly launched products, crafting and executing growth plans that propel our business forward.
- Strategy Development: Develop a visionary strategy roadmap for our rare disease portfolio, increasing our business impact and solidifying our position as industry leaders.
- Brand Plan Execution: Drive brand plans and spearhead multi-channel marketing initiatives, leveraging customer insights to create compelling campaigns.
- Analytics Utilization: Harness the power of analytics to assess business trends, deploy growth strategies, and mitigate risks.
- Financial Accountability: Oversee the financial aspects of our brands, including revenue, promotional budgets, and profitability.
- Stakeholder Identification: Identify and engage key stakeholders to expand our business opportunities and develop strategic partnerships.
New Product Launch Responsibilities
- Business Opportunity Identification: Discover new business opportunities and develop proposals that capitalize on current market trends and therapy area landscapes.
- Strategy and Execution: Prepare and execute strategies that address unmet needs in the therapy area, ensuring successful product launches.
- Stakeholder Collaboration: Collaborate with internal and external stakeholders to develop and implement new product launch strategies.
- Capability Building: Identify and address the needs of stakeholders, developing strategies with measurable outcomes to enhance their capabilities.
Operational Responsibilities
- Implementation Plan: Define and implement brand strategies, monitor SLAs with stakeholders to ensure seamless execution.
- Marketing Campaigns: Design creative marketing campaigns, cascade them to target customers, and train the sales force to maximize impact.
- External Liaison: Partner with external agencies to deliver brand initiatives that resonate with our audience.
- Performance Monitoring: Utilize tools to monitor business performance and the external environment, taking corrective actions as needed.
- Budget Utilization: Strategically plan and allocate marketing budgets to maximize return on investment.
- Sales Team Support: Provide timely insights to the sales team, ensuring brand health and achieving market share, sales, and profit objectives.
- Scientific Relationships: Foster and maintain scientific relationships with KOLs, medical societies, government institutes, and centers of excellence.
- Field Visits: Conduct regular field visits to gather customer insights and ensure the effective implementation of marketing plans.
Compliance Responsibilities
- Process Compliance: Ensure adherence to Pfizer policies and industry guidelines in the execution of brand strategies.
- Content Validation: Collaborate with the Medical and Marketing teams to validate content.
- Risk Assessment: Perform periodic risk assessments and define mitigation plans for programs and campaigns.
- Regulatory Adherence: Comply with regulatory guidelines while designing brand campaigns.
Basic Qualifications
- MBA in Marketing
- Over 5 years of experience in Brand/Product management, preferably in Rare Diseases, Endocrinology, or other specialized innovative therapy areas.
- Strong understanding of the Indian healthcare market and pharmaceutical industry.
- Experience working with government stakeholders and key business decision-makers.
- Proven track record in endocrine, hematology, hemophilia, and bleeding disorders.
- Ability to work in a matrix organization and develop structured project plans.
- Commitment to the highest ethical standards.
- Expertise in multi-channel marketing and stakeholder engagement.
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market Research
-
Country Manager
3 weeks ago
Mumbai, Maharashtra, India Marico Limited Full timeResponsible for establishing Marico's Business in Malaysia & be accountable for meeting the Revenue & Profit Objectives. Incumbent will be responsible for devising & implementing the country-brand strategy in existing/new markets Incumbent will be the Key FPR for all the marketing led activities for identified brands in Malaysia, Singapore. Incumbent will be...
-
Country Brand Manager
4 weeks ago
Mumbai, Maharashtra, India Pfizer Full timeStrategic Responsibilities Life Cycle Management Lead the life cycle of existing brands and newly launched products crafting and executing growth plans that propel our business forward Strategy Development Develop a visionary strategy roadmap for our rare disease portfolio increasing our business impact and solidifying our position as industry leaders ...
-
Manager, Brand Development- China
2 hours ago
Mumbai, Maharashtra, India Brand Institute, Inc. Full time ₹ 6,00,000 - ₹ 12,00,000 per yearManager, Brand Development- ChinaCompany/location: Brand Institute Consultancy India LLP/IndiaJOB DESCRIPTION:Brand Institute is the global leader in brand name and identity development. For over thirty years, we have been providing a broad portfolio of branding and naming-related services to the global pharma and healthcare space. Our unique,...
-
Country Manager, India
7 days ago
Mumbai, Maharashtra, India Kong Inc. Full time ₹ 1,50,00,000 - ₹ 2,50,00,000 per yearAs a Country Manager at Kong, a Gartner-recognized leader in API management, you will play a pivotal role in shaping the future of connectivity in India. Your primary responsibilities will include: - Develop and execute ambitious sales plans to define and expand Kong's market leadership in India. - Lead, mentor, and inspire the regional sales force to exceed...
-
Country Manager
7 days ago
Mumbai, Maharashtra, India King Deux Search & Consulting Full time ₹ 15,00,000 - ₹ 25,00,000 per yearKing Deux Search & Consulting is a specialized executive search firm which offers bespoke talent solutions across financial services and commerce. We are committed to not only finding the right opportunity for our candidates but also leaving a legacy that lives on beyond the hiring process. Follow us at https://www.careers- for updates on the exceptional...
-
Brand Manager
2 hours ago
Mumbai, Maharashtra, India Permanent Solution Full time ₹ 12,00,000 - ₹ 15,00,000 per yearCompany DescriptionConfidential - Food - FMCG Indian company that manufactures and exports instant food mixes, ready-to-eat meals, dairy products, and other convenience food. It is known for pioneering the convenience food sector in India, with a product range including instant mixes, ready meals, dairy products, and desserts with a wide distribution network...
-
Country Manager
4 days ago
Mumbai, Maharashtra, India Kwan Ventures Full time ₹ 20,00,000 - ₹ 25,00,000 per yearAbout the Client Our client is a mid-sized, US-headquartered IT services company that delivers high-impact technology solutions to clients across North America. With a strong delivery center in Bangalore, India, the organization supports a wide array of technology development, business operations, and client service functions. Role Overview We are seeking a...
-
Brand Development Manager
3 days ago
Mumbai, Maharashtra, India Pride Hotels Full time ₹ 9,00,000 - ₹ 12,00,000 per yearJob Title: Brand Development Manager Hotels Acquisition / ExpansionPride Hotels Ltd. is one of Indias leading hospitality brands, known for its excellence in service and expanding presence across the country. We are looking for a dynamic and results-driven Business Development Manager to spearhead our growth by adding new hotels to our portfolio and driving...
-
Brand Manager
10 hours ago
Mumbai, Maharashtra, India Dr Reddys Laboratories Full time ₹ 6,00,000 - ₹ 12,00,000 per yearBrand Manager - Neurocare (Chronic cluster) Company Description Dr. Reddy's Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Can't Wait. ...
-
Brand Manager
6 hours ago
Mumbai, Maharashtra, India Dr Reddys Laboratories Full time ₹ 6,00,000 - ₹ 12,00,000 per yearBrand Manager - Neurocare Company Description Dr. Reddy's Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Can't Wait. We started in 1984...