Business Development Manager
1 day ago
Key Responsibilities:
Relationship manager / Business Development:
- Identify and develop new business opportunities through market research, networking, and strategic outreach.
- Build and maintain strong client relationships to increase client retention and upsell opportunities.
- Collaborate with internal teams to tailor offerings and proposals to meet client needs.
- Prepare and deliver presentations, pitches, and proposals to prospective clients.
- Monitor industry trends and competitor activities to inform business strategies.
Social Media Strategy:
- Develop and execute social media strategies aligned with business development goals.
- Manage company presence across platforms (LinkedIn, Instagram, Facebook, Twitter, etc.).
- Collaborate with content creators or the creative team to produce engaging and on-brand content.
- Track social media performance and provide regular reports on engagement, reach, and lead conversion.
Corporate Marketing:
- Develop and manage B2B marketing campaigns to promote corporate services and partnerships.
- Enhance the company's brand positioning through corporate communication, press releases, and case studies.
- Work with design and communications teams to create marketing materials such as brochures, pitch decks, and newsletters.
- Represent the company at industry events, trade shows, and conferences.
Qualifications & Skills:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 3–5 years of experience in business development, marketing, or a similar role.
- Proven experience managing social media platforms for business.
- Strong understanding of digital marketing, content strategy, and lead generation.
- Excellent communication, negotiation, and presentation skills.
- Ability to analyze metrics and translate insights into actionable strategies.
- Self-motivated with a results-oriented mindset.
Preferred Qualifications:
- Experience in B2B marketing and enterprise sales.
- Familiarity with CRM tools (e.g., HubSpot, Salesforce).
- Knowledge of SEO, paid advertising, and analytics tools (Google Analytics, Meta Business Suite).
Key Performance Indicators (KPIs):
- Lead generation and conversion rate
- Growth in social media engagement and followers
- Client acquisition and retention metrics
- Marketing campaign performance
- Revenue growth from new partnerships
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