B2B Marketing Manager

4 days ago

Bengaluru Vishwavidyalaya Bengaluru Karnataka, India Hello Mentor Private Limited Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Job Description:

  1. B2B Marketing Strategy & Execution

  2. Develop and execute integrated B2B marketing strategies to build brand awareness, generate qualified leads, and support business development objectives.

  3. Design and implement both online (email marketing, paid ads, LinkedIn, SEO/SEM) and offline (events, brochures, in-person meetings) marketing campaigns.
  4. Conduct in-depth market and competitor analysisto identify emerging trends, customer needs, and untapped opportunities.

  5. Collaborate with the creative and content teams to produce high-quality marketing materials tailored to the B2B audience.

  6. Sales Strategy & Lead Generation

  7. Design and implement a robust salesstrategy targeting NEET coaching institutes, academic institutions, and school managements.

  8. Proactively identify potential clients through market research, networking, and cold outreach.
  9. Travel across variousstatesto meet decision-makers, pitch ourservices/products, and close deals.
  10. Maintain a healthy sales pipeline and ensure smooth progression from lead acquisition to

  11. conversion.

  12. Client Relationship Management

  13. Build strong and trustworthy relationships with B2B clientsto ensure long-term business growth.

  14. Act as a strategic advisor and main point of contact for clients, offering timely support and addressing any concerns or queries.
  15. Ensure high levels of client satisfaction, retention, and loyalty through regular engagement and performance reviews.

  16. Gather and relay client feedback to internal teams for continuous improvement.

  17. Collaboration & Reporting

  18. Coordinate closely with internal teamsincluding product development, sales, and marketing to align objectives and ensure seamless execution.

  19. Track and report performance metrics across marketing campaigns and sales conversions using CRM tools like Zoho.
  20. Analyze campaign and sales data to optimize strategies, improve ROI, and support decision-making with actionable insights.

Qualifications:

* Master's degree inmarketing, Business Administration, or related discipline.

* Minimum 4+ years of experience in B2B marketing and sales with a demonstrable track record of success.

* Proficiency in CRM platforms (e.g., Zoho) and digital marketing tools.

* Solid experience in content marketing, email marketing, LinkedIn B2B outreach, and paid ad campaigns.

* Exceptional communication, negotiation, and relationship-building skills.

* Strong analytical mindset with the ability to interpret data and trendsto inform business decisions.

* Capable of managing multiple projects and working under pressure in a fast-paced environment.

* Willingnessto travel extensively as part of client acquisition and engagement.

CTC & Other Benefits Details:

* CTC Up to 10 LPA (8LPA Fixed + 2 PLA Performance incentive/Sales Incentive)

* Paid Annual Leaves

* Long vacation during new year

* Laptop and Phone Provided

* PF, Health Insurance, Team Lunches

* Great job satisfaction

* Immense learning & personal development

Job Type: Full-time

Pay: ₹45, ₹66,000.00 per month

Benefits:

  • Provident Fund

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