
Area Sales Manager
2 weeks ago
- Position Title - Area Sales Manager-General Trade (Kitchenware)
- Location – Ahmedabad
(Will be accountable for the entire Gujarat) - Total Experience - 7 to 15 Years (Minimum in Similar Role)
- Qualification -
MBA (Full Time is compulsory) - Reporting to Branch Sales Manager
- Direct Reporting - Yes
(4 to 5 On Roll Employees approx.) - Languages Known-
English & Hindi & Gujarati (Preferred) - Industry- FMCD/Consumer Durable/FMEG & FMCG.
Key Responsibilities:-
Sales
- Give sales plan category/product/channel-wise- per month, after discussion with key distributors and dealers
- Daily tracking of sales plan, expectation vs. reality, billing (value achievement of every channel)
- Tracking and updating the Daily Sales Report
- Ensuring Product Mix in the sales and indenting for products
- Ensuring new products and launches are communicated to the market, and the launches are happening on time
- Monitoring Competitors' activity in the Market
- Monitoring effective use of POP materials along with Co's products prominently displayed at all retail shops
- Ensure Company objectives are being fulfilled in a month and cascade the same to team members: working with Field Force in the Market
- Provide effective customer service
- Identifying new distributors and markets to start or develop new markets/territories, understanding why the brand is not available
- Ensuring new channel mix in the portfolio- to reduce dependency on distributors
- Coordinating with the Depot/Logistics on a day-to-day basis in terms of getting the right Product Mix, and dispatch of goods to respective towns/distributors.
Cost Control
- Control on outstanding: tracking payments/outstanding from channel partners
- Ensuring timely payment from Distributors as per the stipulated time given to them.
Promotional Activities
- Monitoring Schemes in Retail Trade and Distributors.
- Monitoring and implementing successful promotional activities from time to time
- Monitoring competitor activity and reporting the same
- Addressing and resolving issues from the dealer/distributor point of view.
Subordinate Development
- Providing on-the-job training to subordinates
Remarks-
- Good Communication Skills and clarity of thought in terms of the Sales Process.
- Looking for a stable candidate (Frequent job changes will not be considered)
- Strong Exposure to Channel Sales is compulsory.
- Local Candidates are preferred.
- Team Handling is compulsory (Compulsory to handle On Roll Team Only)
- Strong data analytical skills ( Working knowledge of Excel is essential)
- Willingness to travel a minimum of 10 to 12 days. ·
- Candidates should have handled a minimum business of 15 Crs PA and above will be considered.
- Candidates with 30 to 45 Days' notice period will be considered.
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