
Business Development Manager
2 days ago
Job Title: Business Development Manager (BDM)
Company: Roslis Retail Private Limited
Location: Field-Based (Assigned District) – Kerala
Job Type: Full-Time (Field + Remote Coordination)
Reports To: Regional Marketing Officer (RMO)
Department: Sales & Expansion
About Roslis
Roslis is a premium, pre-order fashion brand based in Kerala. Through a unique membership model powered by the Roslis Card, we offer exclusive, limited-edition collections under four distinct labels:
- Limited Edition (450+ new top-wear designs monthly)
- Studio (top/bottom/saree across categories)
- Signature (hyper-limited couture: 1–25 pcs/design)
- Blu Dammar (50% flat off for members on all items)
We are expanding rapidly and are on a mission to onboard 4 lakh cardholders across Kerala via a structured field team.
Position Overview
As a Business Development Manager (BDM), you will be responsible for managing and mentoring 30 Field Agents (Fashion Advisors) in your district. Your core goal is to ensure they successfully promote and sell the Roslis Card to qualified female customers and build an active customer base. You will operate like a mini-CEO in your district, handling recruitment, sales guidance, performance tracking, and reporting.
Key Responsibilities; Sales & Outreach
- Supervise and support a team of 30 Fashion Advisors (FAs) in your assigned area.
- Ensure each FA meets their monthly customer acquisition target of 600 active cardholders within 90 days of onboarding.
- Drive community-based marketing, local events, and relationship-building to increase cardholder base.
Recruitment & Training
- Identify and recruit high-potential Fashion Advisors from your district.
- Conduct field training and onboarding for new FAs.
- Ensure all FAs understand product categories, card benefits, and customer engagement tactics.
Team Performance Management
- Track performance metrics daily/weekly for all FAs.
- Motivate and push underperformers while rewarding top performers.
- Provide corrective action plans where needed, including replacement of FAs who fail KPIs.
Reporting & Coordination
- Submit structured sales and performance reports to your RMO.
- Coordinate with marketing, support, and delivery teams for smooth customer service.
- Maintain detailed records of team activity, customer feedback, and local challenges.
Eligibility Criteria
- Minimum 2 years of experience in direct sales, network marketing, or B2C distribution.
- Strong leadership and mentoring ability; experience managing teams is preferred.
- Fluent in Malayalam; basic English/Hindi for internal coordination.
- Must own a smartphone and be willing to travel daily within the assigned region.
- Women leaders strongly encouraged to apply (though not mandatory).
Compensation
- Target-based income model.
- Starting monthly earning potential: ₹60,000 per month
- Top performers can earn ₹1,50,000 per month when all the FAs complete 6 slabs.
Whenever all the FAs complete their individual 100 slab, BDM qualifies for additional 15,000 per month.
- Performance bonuses, career growth to RMO level possible within 180 days.
Benefits
- Branded Roslis merchandise and uniforms.
- Sales and leadership training.
- Recognition & rewards at Roslis state-level meets.
Growth Path
BDM → Senior BDM → Regional Marketing Officer (RMO) → State Lead
Job Types: Full-time, Permanent
Benefits:
- Cell phone reimbursement
- Health insurance
Language:
- English (Preferred)
Work Location: In person
Job Type: Full-time
Pay: ₹60, ₹150,000.00 per month
Benefits:
- Health insurance
Work Location: In person
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