Lead Retail Excellence

13 hours ago


Bengaluru, Karnataka, India Aditya Birla Fashion and Retail Ltd. Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Key Result Areas
Supporting Actions

Drive NSV for Retail

  • Deliver budgeted CBA

Revenue Impact post take off launch

  • % LTL growth for Takeoff stores
  • Revenue impact to be greater than 10% post launch

Improvement of Sales KPI post take off

  • KPI Growth - CRM KPIs, ABV, ABS Improvement

Ensure end to end follow up for effective store launches

  • Ensure an average 40 stores are to be launched in every FY
  • Every NSO to be given best practices ideas
  • To centrally design GTM strategies with Marketing team for every NSO
  • Sales Vs IRR for 6 months post launch

Digital Take-off for Retail stores

  • BOSS roll out
  • Hyperlocal
  • Best practices roll out - % of retail

Quality of Integration & CRM

  • To create and execute CRM campaigns for NSOs and take-off stores
  • Program manage new stores by working closely with vendors, marketing team, ABMs & RBMs

Ensure sustainability of key business processes

  • Maintain Effective MIS & Trackers
  • Ensure weekly / monthly reviews & initiation of actions & realignment
  • Achieve the targeted number of Takeoff stores against the budget


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