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Marketing Associate
2 weeks ago
We're Hiring: Marketing Associate @
Work Mode: Full-time | Chennai | In-office only
Location: IIT Madras Research Park
The Opportunity?
At Ncash, we're not just running campaigns — we're rewriting how marketing connects people to financial wellness in the AI era. If you're a Marketing Executive with 0–2 years of experience, passionate about creating campaigns that move the needle, and skilled at blending creativity with performance — this is your stage. You'll craft and launch campaigns that educate, engage, and excite users — helping them save taxes, grow wealth, and feel financially protected. From eye-catching social media creatives to targeted multi-channel outreach, you'll be at the heart of how our story reaches the world.
Who are we?
We are , an AI-first platform reimagining employee financial wellness. From tax optimization to wealth building and insurance protection, our all-in-one super-app empowers users to take control of their money — effortlessly and intelligently.
The Role?
Be the 'Campaign Captain'
Lead marketing campaigns from concept to conversion. You'll own ideation, channel strategy, creative execution, tracking, and optimization — ensuring every campaign drives real impact.
Customer-Centric Storytelling
- Understand audience needs through research, data, and feedback.
- Craft messaging and creatives that resonate, educate, and inspire action.
Execution with Ownership
- Design posters, ads, and other assets using tools of your choice (Canva, Figma, Photoshop, etc.).
- Launch and manage campaigns across email, WhatsApp, and social media platforms.
- Track performance in real time and optimize for better results.
Marketing Intelligence
- Monitor key campaign metrics, measure ROI, and report insights to the team.
- Experiment with A/B tests to refine messaging and targeting.
Cross-functional Collaboration
- Work with product team to ensure brand consistency.
- Align campaigns with business priorities and product launches.
AI-First Marketing Approach
- Explore and leverage AI tools to create smarter, faster, and more personalized campaigns.
Why join us?
Mission that matters:
We're not just promoting a product — we're helping people take control of their financial well-being. Every campaign you launch will empower users to save taxes, grow wealth, and protect their future. You won't just post content — you'll craft stories that inspire thousands to take meaningful action.
Work with AI at the core:
We're an AI-first company, and marketing here taps into intelligent experiences — personalized messaging, data-driven targeting, and smart automation. You'll explore how AI can supercharge campaigns, making them feel both magical and measurable.
Own. Build. Scale:
We're in a high-growth phase, which means you get real ownership from day one — from concept to campaign live. You'll experiment, iterate fast, and double down on what works. Here, marketing isn't a hand-off — it's a hands-on growth engine.
Culture of Builders:
We move fast, stay curious, and operate with trust. Expect direct access to founders and decision-makers, weekly brainstorms, and a no-silos, high-feedback culture. You'll always know the "why" behind every campaign — and how to make it better.
Work that makes you proud:
You'll design and deliver campaigns that stand out, tell powerful stories, and drive real engagement. If you've ever wanted to say, "I helped make that campaign a success" — this is that moment.
Perks & Benefits:
Competitive pay, smart and kind teammates who care about craft, and a fast-moving environment where marketing is seen as a growth driver, not a cost center.
