Lead Campaign Management

5 days ago

Mumbai, Maharashtra, India Talent Leads HR Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Role & responsibilities

Description:

The Campaign Management & Customer Insights role is responsible for leading end-to-end

customer lifecycle campaigns, leveraging data-driven insights to enhance engagement, retention,

and revenue growth. The role also oversees MarTech platform management and provides UI/UX

feedback to strengthen app and digital innovations. A key part of the mandate is close

collaboration with cross-functional teams to design, execute, and measure impact campaigns,

while driving a deeper understanding of customer behavior through analytics and insights.

  • Strong knowledge of Customer Lifecycle Management (CLM), CRM, and multi-channel

    campaign management.

    • Proficiency with campaign management platforms is added advantage (e.g., Mo Engage,

    Clever Tap, Web Engage, Salesforce, etc.).

    • Strong analytical skills with the ability to interpret data, identify trends, and generate

    actionable insights.

    • Excellent project management, communication, and stakeholder engagement abilities.

    • Ability to multitask and thrive under tight timelines in a fast-paced environment.

What youll bring to the team:

Campaign Management

• Plan, design, and execute lifecycle campaigns across SMS, Email, App, WhatsApp,

Notifications, and other channels to drive engagement, renewals, upgrades, and win-

backs.

  • Partner with the CLM Head to define campaign strategy, segmentation logic, and

    messaging frameworks.

    • Ensure timely, accurate execution of campaigns aligned with business priorities.

    • Continuously monitor, optimize, and report campaign performance against KPIs such as

    CTR, conversions, churn reduction, and ARPU uplift.

    Customer Insights & Analytics

    • Translate customer data into actionable insights for segmentation, targeting, and

    personalization.

    • Collaborate with Analytics/BI teams to track journeys, lifecycle stages, and behavioral

    patterns.

    • Conduct post-campaign deep-dives to identify learnings and apply them to future

    initiatives.

    • Champion data-driven decision-making within the CLM team.

    Collaboration & Stakeholder Management

    • Work closely with product, sales, digital, and technology teams to align campaign

    planning and execution.

    • Partner with creative/content teams to deliver compelling, personalized communication.

    • Engage with MarTech vendors and partners to enable automation, personalization, and

    campaign optimization.

  • Campaign Manager

    2 days ago

    Mumbai, Maharashtra, India Yes Bank Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title -Campaign ManagerBusiness Unit :- Spectrum BankingLocation :- MumbaiResponsibilities:-Campaign Performance & ROIDesign, launch, and manage digital campaigns across SMS and Email.Drive campaign conversions by ensuring Click Ratio >0.5% and improving Call/Genie Lead Ratio.Continuously monitor ROI and optimize performance against campaign...

  • Campaign Manager

    2 weeks ago

    Mumbai, Maharashtra, India Capgemini Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way youd like, where youll be supported and inspired bya collaborative community of colleagues around the world, and where youll be able to reimagine whats possible. Join us and help the worlds leading organizationsunlock the value of technology and build a...

  • Campaign Executor

    4 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Purnam Talent Management Full time

    Position – Campaign ExecutorAbout the Company:Representing India’s top-tier athletes, at Purnam we build careers beyond the game, through elite PR, brand partnerships, and sponsorships that shape the future of sport. We haev 270+ athletes with us.Beyond individual representation, we specialize in forging partnerships between leading brands and top-tier...

  • Campaign Manager

    2 weeks ago

    Mumbai, Maharashtra, India Zenplus Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Summary:The Campaign Manager will be responsible for planning, executing, monitoring, and optimizing marketing campaigns across multiple channels. This role involves collaborating with cross-functional teams to drive brand awareness, generate leads, and achieve business growth. The ideal candidate will have strong project management skills, creativity,...

  • Campaign Manager

    2 weeks ago

    Navi Mumbai, Maharashtra, India Alldigi Tech Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Location: Navi Mumbai (Seawoods & Turbhe)Qualification: GraduateRole SummaryWe are hiring a Campaign Manager to lead customer communication campaigns across SMS, Email, and WhatsApp. The role involves managing strategy, vendors, compliance, reporting, and driving campaign effectiveness to achieve business goals.Key ResponsibilitiesPlan and oversee execution...

  • Campaign Manager

    6 days ago

    Mumbai, Maharashtra, India Skyleaf Consultants LLP Full time ₹ 18,00,000 - ₹ 24,00,000 per year

    We're Hiring | Performance Marketing Manager (E-commerce / Beauty)Location:MumbaiExperience:Up to 5 YearsCTC:Up to ₹20 LPAContact:Arshdeep Kaur | | Client:Confidential (Leading Beauty E-commerce Brand)About the Role:We are seeking aPerformance Marketing Managerto scale paid digital campaigns and drive growth for a leadinge-commerce/beauty platform. The...

  • Campaign Analyst

    2 weeks ago

    Mumbai, Maharashtra, India Axis Asset Management Company Full time ₹ 5,00,000 - ₹ 12,00,000 per year

    Job Title: Campaign Analyst/Manager (Analytics focus)Department: Digital SalesPosition Grade Range: Basis eligibility and evaluationLocation: Lower Parel, MumbaiWho we Are?Axis Asset Management Company Ltd (Axis AMC), founded in 2009, is one of India's largest and fastest-growing mutual funds. We proudly serve over 1.3 crore customers across 100+ cities with...

  • Campaign Manager

    7 days ago

    Mumbai, Maharashtra, India Cocoma Digital Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Job Description – Campaign ManagerDepartment:YouTube & Campaign OperationsLocation:Andheri West, Mumbai – Cocoma Digital HQ (Onsite)Employment Type:Full-timeAbout Cocoma Digital & StudiosCocoma Digital & Studios is a fast-growing creative and marketing powerhouse managing multiple brands and sister companies.Ourdigital wingspecializes in YouTube...

  • Adobe Campaign Lead

    2 days ago

    Mumbai, Maharashtra, India Impetus Career Consultants Private Limited Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Description : Key Responsibilities : - Lead and support Adobe Campaign implementations, ensuring alignment with business and technical requirements. - Design and develop schemas, technical workflows, campaigns, and integrations with external data sources such as CRMs and other platforms. - Collaborate with stakeholders to analyze business needs,...

  • Campaign Manager

    2 days ago

    Mumbai, Maharashtra, India Eclatmax Training And Consulting Full time ₹ 24,00,000 - ₹ 60,00,000 per year

    Campaign ManagerCompany: Eclatmax Training & ConsultingLocation: Work From HomeWorking Hours: MonFri: 10:0019:00 | Sat: 10:0014:00Role SummaryWe are seeking a results-driven, proactive Campaign Manager who combines performance marketing with hands-on SEO and strong creative sensibilities. The candidate will plan, execute and optimize multichannel paid...