Business Development Executive
4 days ago
Job Summary:
The Demand Generation Executive will be responsible for creating and executing lead generation strategies to identify and engage potential customers. The ideal candidate will have hands-on experience with lead generation tools such as Lusha and LinkedIn Sales Navigator, and a strong understanding of B2B sales processes in both domestic and international contexts.
Key Responsibilities:
· Utilize Lusha, LinkedIn Sales Navigator, and other lead generation tools to identify, research, and qualify potential leads.
· Develop targeted lists of prospects in domestic and international markets based on company criteria.
· Initiate outbound campaigns (email, calls, social media) to generate interest and set appointments for the sales team.
· Collaborate with marketing and sales teams to align lead generation efforts with overall business goals.
· Track and report on key metrics related to lead generation campaigns and continuously optimize strategies.
· Maintain and update CRM records to ensure data accuracy and proper lead management.
· Stay updated on market trends and competitor activities to identify new opportunities.
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