Performance Marketing Manager

2 weeks ago

Gurgaon, Haryana, India Prohed Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Prohed Digital Solutions Pvt. Ltd.

Location: Gurugram, Haryana, India

About the Company:

Prohed is a team of professionals who are dedicated to turning client's brand into the next success story. We aim to provide the client with better marketing results and increased business returns. We provide consultancy services which include LinkedIn Targeted Ads, Search Engine Marketing, paid social media ads, B2B/B2C lead generation and other marketing consultations. We have served brands and businesses across 7+ industries and 5 continents with profitable returns. We are the first Facebook/Meta Onboarding Partner in India and Preferred Marketing Agency with Facebook, LinkedIn & Google. Our clients include Baazi Games, HCL, Facebook, Pearson, Times Pro, Biryani Blues and many more reputed brands.

Job Responsibility:

  • Campaign Strategy & execution on Search engines like Google, Bing etc and social media channels like Facebook, Instagram, Linkedin etc.
  • Responsible for understanding client goals and agency deliverables
  • Responsible for contributing ideas to grow the clients' business
  • Proactively providing the clients' marketing plans with the greatest amount of value-added communications
  • Format and prepare weekly search reports for clients
  • Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text.
  • Track, analyse and summarize program results and progress
  • Help to prepare and research needed materials for client presentations and engagements
  • Conduct research and fact-finding for reports, presentations and articles
  • Perform keyword research and basic analysis
  • Monitor progress of campaigns using various reporting tools day-to-day liaison with internal team members on Campaign developments
  • Be able to clearly convey and explain search engine best practices to company associates and to clients
  • Training subordinates and providing them with a goal to make each member self-efficient to execute tasks independently
  • Detail-oriented with effective verbal, written, and visual communication skills for a variety of audiences, logical and analytical approach while interpreting the numbers

Required Skills:

  • Proven client management experience and successful Paid Media delivery
  • Evidence of building out a client strategy, as well as successful delivery of campaign
  • Superior knowledge of Paid Media tools and analytics platforms.
  • Have a strong knowledge of digital marketing platform like Facebook ads, Google ads other PPC Channels, contextual ads, SEO
  • Confident communicator with excellent presentation skills
  • Paid Media strategy creation and implementation with key accounts
  • Proactive, and takes ownership of work

Eligibility:

  • Bachelor's degree or equivalent experience
  • 3-6 years' experience in a digital performance with evidence of key achievements.
  • Prior work experience in agencies is required.

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