Channel Manager

11 hours ago


Mumbai, Maharashtra, India Aditya Birla Sun Life AMC Limited (ABSLAMC) Full time ₹ 15,00,000 - ₹ 25,00,000 per year

1. Job Purpose

To drive HNI client acquisition and business growth through direct sourcing, relationship management, and delivery of high-quality financial solutions tailored to the investment needs of HNI individuals.

2. Key Challenges:

  • Strong understanding of financial products, markets, and HNI client behavior.
  • Synergize with all relevant verticals for achieving the desired objective.
  • Ensuring high volume of business in the given location/segment to achieve the desired gross sales.
  • Proven track record in direct HNI sales and relationship management.
  • Excellent communication, negotiation, and presentation skills.
  • Ensure all SEBI/AMFI rules and regulations are strictly complied.

3. Principal Accountabilities

Client Acquisition & Business Development

  • Identify and acquire new HNI clients through self-sourcing, references, and market networking.
  • Drive business growth by pitching products and other investment avenues.
  • Achieve monthly and quarterly sales targets across key parameters.

Channel Activation and Growth

  • Drives activation and empanelment of new clients to achieve higher sales volumes
  • Engages with new clients to ensure activation of dormant relationships and addition of new relationships
  • Partners with corporates to ensure ongoing sales growth ensures positioning of ABSLAMC as a preferred and most trusted AMC.
  • Facilitates segmentation within the respective channels to adapt different strategies for catering to various distributors

Client Engagement

  • Meets clients on a regular basis and identifies potential ones to be earmarked for higher business opportunities
  • Disseminates updates and other product related information to respective channels on time
  • Drives clients engagement programs for respective channel

Business development Support

  • Works closely with the BD team to provide feedback from the market and follows up on action plans set out by the BD team
  • Designs and implements various events, contests and promotional activities to ensure visibility.

Compliance & Reporting

  • Ensures that all statutory regulations related to information sharing, application processing & publicity are complied with
  • Ensures AMFI Certification of team members is updated within stipulated time
  • Furnishes relevant sales reports to Regional & Zonal Head
  • Ensures that sales portal is up-to-date with requisite information provided by RMs

Team & People Management

  • Provides regular guidance and develops capabilities of team members through regular feedback sharing
  • Evaluates consolidated reports and monitors performance of RMs on weekly basis and takes corrective measures for any deviations from required achievements

4) Job Purpose of Direct Reports:

  • Sr. Relationship Manager / Relationship Manager - This role is responsible for managing a set of relationships, acquisition of new relationships and driving achievement of the sales target expected from the relationships.


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