Business Development Associate
2 days ago
The employee will be responsible for developing and maintaining strong relationships with key HORECA clients, including hotels, restaurants, cafes, and catering companies. The ideal candidate will have a proven track record in sales, a deep understanding of the food service industry, and a passion for our products. This role requires a self-starter with excellent communication and negotiation skills who can effectively identify and capitalize on new business opportunities.
Key Responsibilities:
- Sales & Business Development:
 - Actively prospect and acquire new HORECA accounts, focusing on establishing and growing sales of our ketchup and mayonnaise product lines.
 - Conduct product presentations and tastings to demonstrate the quality and value of our sauces to potential clients.
 - Negotiate pricing, contracts, and terms of sale to secure new business and increase market share.
 - Develop and execute a strategic sales plan to achieve and exceed monthly and quarterly sales targets.
 - Account Management:
 - Build and maintain strong, long-term relationships with existing HORECA clients.
 - Regularly visit clients to understand their needs, provide product updates, and ensure customer satisfaction.
 - Address any client issues or concerns promptly and professionally.
 - Work closely with the logistics and customer service teams to ensure timely and accurate order fulfillment.
 - Market Intelligence & Reporting:
 - Monitor market trends, competitor activities, and industry developments within the HORECA sector.
 - Provide regular reports on sales performance, market feedback, and competitive analysis to the sales manager.
 - Maintain an accurate and up-to-date client database and sales pipeline.
 - Product Knowledge:
 - Develop a comprehensive understanding of our full range of sauces, including their ingredients, applications, and unique selling propositions.
 - Educate clients on the benefits of using our products, such as quality, consistency, and cost-effectiveness.
 
Qualifications:
- Bachelor's degree in Business Administration, Marketing, or a related field (preferred).
 - Minimum of [Number] years of experience in HORECA sales, with a strong focus on food products (sauces, condiments, etc., is a plus).
 - Proven track record of meeting and exceeding sales targets.
 - Excellent communication, negotiation, and interpersonal skills.
 - Strong understanding of the HORECA landscape, including key players, distributors, and market dynamics.
 - Ability to work independently and manage time effectively.
 - Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and CRM software.
 - Valid driver's license and a reliable vehicle.
 
What We Offer:
- Competitive base salary plus a performance-based commission structure.
 - Opportunities for professional growth and career advancement.
 - Comprehensive benefits package [e.g., health insurance, paid time off].
 - A collaborative and supportive work environment.
 
Job Type: Full-time
Pay: ₹11, ₹40,078.13 per month
Language:
- Hindi (Preferred)
 
Work Location: In person
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