 
						Performance Marketing Specialist- Qcommerce
1 week ago
Role & responsibilities
A Performance Marketing and E-commerce role involves strategizing, executing, and optimizing online marketing campaigns across channels like Blinkit, Zepto, Big Basket, Swiggy, Instamart, and marketplaces to drive sales and achieve business goals. Key responsibilities include budget management, A/B testing, analyzing performance metrics (like ROAS, CAC, and conversion rates) using tools such as Google Analytics, and collaborating with product, content, and operations teams to improve product listings, pricing, and customer experience
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