Performance Specialist
2 weeks ago
Job Role: Performance Marketing Specialist
Location:
[Mumbai, Malad West / Hybrid]
Joining:
Immediate
We're looking for a
Performance Marketing Specialist
who can hit the ground running and take charge of high-scale digital campaigns. The ideal candidate will have
hands-on experience managing monthly budgets of ₹1 Cr+
and driving measurable ROI across channels.
Key Responsibilities
- Plan, execute, and optimize paid media campaigns across Google, Meta, YouTube, Amazon, and other relevant platforms.
- Drive performance outcomes (ROAS, CPA, CPL, conversions, revenue growth).
- Build and manage full-funnel campaigns across search, display, shopping, video, and paid social.
- Monitor campaign performance daily, identify growth opportunities, and ensure budget efficiency.
- Work closely with creative/content teams to align ad messaging with performance goals.
- Generate performance reports and provide actionable insights for scaling campaigns.
- Stay ahead of digital trends, competitor strategies, and emerging ad platforms.
Requirements
- 3–6 years of proven experience in
performance marketing
. - Direct experience managing
budgets of ₹1 Cr+ per month
. - Strong background in
e-commerce, retail, or real estate campaigns
. - Proficiency in Google Ads, Meta Ads Manager, Analytics, and other performance tools.
- Data-driven mindset with strong analytical and problem-solving skills.
- Ability to work independently and deliver results under tight timelines.
Nice to Have
- Experience with affiliate marketing networks and marketplaces.
- Knowledge of SEO/ASO as a complementary skill.
- Strong understanding of attribution models and MarTech tools.
-
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