seo + ppc

3 days ago

Bengaluru, Karnataka, India b441e364-a3ff-42eb-bafd-32a0bc444b23 Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Digital Marketing Specialist (SEO & PPC)

Job Overview

We are looking for talented Digital Marketing Specialist who can handle SEO & Paid Media Campaigns.

Responsibilities

  • Develop optimization strategies that increase the company's search engine results rankings
  • Maintain paid campaigns in google ads & meta ads
  • Research SEO keywords to use throughout the company's website
  • Set measurable goals that demonstrate improvement in marketing efforts
  • Monitor daily performance metrics to understand SEO strategy performance
  • Efficiently communicate with other marketing professionals to align goals
  • Collaborate with others within the marketing department to manage SEO strategy
  • Update content and website links for maximum optimization and search engine rankings

Qualifications

  • 4+ years of experience in successfully managing organic SEO & paid media campaigns.
  • Great written communication skills, with experience writing effective ad copy for different audience segments.
  • Great attention to detail and exceptionally strong with numbers and analytics.
  • Understanding of search engine algorithms and ranking methods
  • Experience with SEO industry programs, such as Google Analytics, Tag Manager & Webmasters.
  • Knowledge of keyword research tools such as Keyword planner, Semrush, Ahrefs etc.
  • Able to complete competitive analysis of other companies within the industry
  • Experience in content marketing strategies i.e) Guest blogging, email outreach, link building
  • Experience in Spam Free link building techniques.

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