Lead – Website

6 days ago


Pune, Maharashtra, India Quick Heal Full time ₹ 2,00,000 - ₹ 4,00,000 per year

About Quick Heal

Quick Heal Technologies Ltd
.
is India's most trusted name in cybersecurity innovation. With a legacy of over 30 years, we've grown from a garage-born antivirus start-up to a globally respected, publicly listed cybersecurity product company with a market capitalization of INR 2,500 Cr and revenues approaching INR 400 Cr.

Quick Heal has transformed from protecting individual users under the Quick Heal brand to safeguarding businesses of every size with our enterprise-grade
Seqrite
portfolio. Our mission - Innovate. Simplify. Secure. drives everything, we do.

We are home to India's largest indigenous malware and threat research lab, and the creators of industry
- first innovations like and SiA
, a Gen-AI powered analyst assistant. Our product stack spans Endpoint Protection, XDR, Zero Trust, Threat Intelligence, Data Privacy, and beyond - built upon a robust Cybersecurity Mesh Architecture.

Quick Heal Academy (QHA)
is a leading institute for cybersecurity education and training. We collaborate with universities and organizations to build skilled professionals and strengthen the global cybersecurity ecosystem.

Quick Heal drives impactful
CSR
initiatives through its foundation, focusing on education, employability, vocational training, and cybersecurity awareness—contributing to a safer, inclusive, and sustainable future.

Job Description

Position: Lead – Website & Social Commerce

Experience: 8+ Years

The
Lead – Website & Social Commerce
will own and scale the
direct-to-consumer (D2C) business
via our
website
and
social commerce channels
. This role combines
P&L ownership
,
performance marketing leadership
, and
content-driven commerce strategies
to maximize revenue and profitability.

You will proactively drive business growth by
experimenting with new models
,
collaborating with agencies and internal stakeholders
, and
delivering exceptional customer experience
across all digital touchpoints.

Job Description:

Business & Revenue Growth

  • Own P&L
    for D2C and social commerce channels, ensuring
    profitable and sustainable growth
    .
  • Proactively drive business
    by exploring
    new commerce models, innovative campaigns
    to maximize revenue.
  • Optimize
    marketing spends
    while improving
    return on investment
    .

Website & Social Commerce Strategy

  • Lead
    website strategy
    , ensuring
    world-class UX/UI, fast checkout,
    and
    personalized journeys
    for customers.
  • Build and scale
    social commerce initiatives
    across Instagram, Facebook, YouTube, and emerging platforms.
  • Design
    content-led commerce campaigns
    that leverage brand storytelling to drive sales.

Performance Marketing & SEO

  • Work closely with the
    performance marketing agency
    to drive
    customer acquisition, retargeting, referral, and affiliate programs
    .
  • Partner with the
    SEO agency
    to improve
    organic visibility, search rankings, and content performance
    .

Cross-Functional Collaboration

  • Work with the product team
    to improve offerings like
    Quick Heal Antivirus
    and
    Quick Heal AntiFraud
    , using consumer insights to guide optimization.
  • Partner with
    Brand, IT, Strategy, and other stakeholders
    to ensure consistent brand messaging and commerce execution.

Analytics & Reporting

  • Set up
    dashboards and reports
    to track KPIs like
    traffic, GMV, CAC, CLV, ROAS,
    and
    social commerce contribution
    .
  • Present insights and recommendations to leadership for
    strategic decision-making
    .

Ecosystem Engagement

  • Collaborate with influencers, marketplaces, affiliate partners, and other ecosystem players to
    drive both business and brand outcomes
    .

Key Deliverables

  • Achieve
    D2C revenue targets
    and deliver
    profitable unit economics
    .
  • Grow
    social commerce revenue contribution
    to overall digital P&L.
  • Drive
    double-digit YoY growth
    in D2C transactions and customer acquisition.
  • Build a
    best-in-class website experience
    optimized for conversions.
  • Launch
    data-backed personalization strategies
    to increase retention and repeat purchases.

Required Skills

  • Proven experience in
    P&L management
    and
    scaling D2C businesses
    .
  • Expertise in
    website commerce platforms
    (Shopify, Magento, WordPress).
  • Deep understanding of
    SEO, SEM, GEO
    , and
    social commerce ecosystems
    .
  • Hands-on knowledge of
    performance marketing tools
    and
    affiliate management
    .
  • Strong
    analytics capabilities
    with GA4, Tag Manager, and heat-mapping tools.

Desired Traits

  • Growth-driven
    , constantly experimenting to find newer ways to scale transactions.
  • Creative yet
    data-backed decision-maker
    .
  • Excellent stakeholder management and influencing skills.
  • Passionate about combining
    storytelling with commerce
    .


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