
Design Lead
2 days ago
About the Role:
We are seeking a highly creative and detail-oriented
Design Lead
to head our design team. The ideal candidate will be responsible for conceptualizing, designing, and delivering high-quality creative assets for digital marketing campaigns, websites, social media, ads, and branding projects. This role requires a balance of hands-on design skills, leadership, and cross-team collaboration.
Key Responsibilities:
Creative Leadership & Strategy
- Lead the design team in developing creative concepts for digital marketing campaigns.
- Collaborate with the strategy, content, and performance marketing teams to ensure brand consistency.
- Translate marketing objectives into clear creative strategies and design directions.
- Stay updated with the latest design and digital marketing trends.
Design Execution
- Oversee and contribute to the creation of digital assets including:
- Social media creatives (static posts, carousels, reels, stories, etc.)
- Display ads, banner creatives, and campaign visuals
- Website and landing page designs (UI/UX focus)
- Email marketing templates and infographics
- Brand identity, logos, and style guides
- Ensure all creative output aligns with client requirements and brand guidelines.
Team Management
- Mentor, guide, and manage a team of designers (graphic, motion, UI/UX).
- Review team members' work and provide constructive feedback.
- Allocate tasks effectively to meet deadlines while maintaining quality standards.
- Conduct brainstorming and creative review sessions.
Collaboration & Client Interaction
- Work closely with account managers and clients to understand design needs.
- Present creative concepts and final designs to clients when required.
- Ensure smooth communication between clients, designers, and marketing teams.
Project & Workflow Management
- Manage multiple design projects simultaneously with tight deadlines.
- Create design workflows and maintain an organized file system.
- Ensure timely delivery of all creative assets.
Qualifications & Skills:
- Bachelor's/Master's degree in Design, Fine Arts, or related field.
- 5–7 years of experience in a digital marketing agency/design role, with at least 3 years in a leadership position.
- Proficiency in tools like Adobe Creative Suite (Photoshop, Illustrator, After Effects), Figma, Canva, etc.
- Strong knowledge of UI/UX principles and web design trends.
- Motion graphics and video editing skills are a plus.
- Strong leadership, communication, and presentation skills.
- Ability to handle multiple projects under tight timelines.
KPIs (Key Performance Indicators):
- Timely delivery of creative assets.
- Client satisfaction and approval rates.
- Quality and originality of creative output.
- Team performance and productivity.
- Contribution to campaign performance through impactful designs.
Task List (Day-to-Day):
- Plan and assign design tasks based on project briefs.
- Review & approve social media creatives before client submission.
- Work on high-priority campaigns & pitches.
- Collaborate with UI/UX designer for landing page and website design.
- Brainstorm new visual ideas for ad campaigns (static + video).
- Conduct quality checks to maintain creative standards.
- Mentor junior designers through feedback and skill development.
- Attend client meetings (where design input is needed).
- Maintain design resources, brand libraries, and templates.
How to Apply:
Send your portfolio + resume to
with the subject line
"Application – Design Lead
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