Regional Sales Manager
24 hours ago
Job Summary:
As an Area Sales Manager in the fast-moving consumer goods (FMCG) sector, you will be responsible for driving sales growth, managing distributor and retailer relationships, and leading a team of sales representatives within a designated geographic area. Your mission is to maximize market penetration, achieve sales targets, and ensure brand visibility across channels.
Key Responsibilities
- Sales Strategy & Execution
- Develop and implement effective sales strategies to meet area targets.
- Forecast monthly and quarterly sales based on market trends and historical data.
- Monitor primary and secondary sales performance.
- Team Leadership
- Recruit, train, and manage a team of sales executives.
- Set clear KPIs and provide regular coaching and performance feedback.
- Motivate the team to achieve individual and collective goals.
- Channel & Distribution Management
- Manage relationships with distributors, super stockists, and retailers.
- Ensure optimal product availability and visibility in stores.
- Plan and execute trade promotions and merchandising activities.
- Market Intelligence
- Analyze competitor activities and market dynamics.
- Identify new business opportunities and areas for expansion.
- Provide insights to senior management for strategic planning.
- Reporting & Compliance
- Maintain accurate records of sales, expenses, and team activities.
- Submit daily, weekly, and monthly reports to management.
- Ensure adherence to company policies and regulatory standards.
Qualifications : Graduation
Experience :Min 10-15 years of experience in food & dairy division.
Job Type: Full-time
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