Social Media Campaign Designer

5 days ago

Gurugram Haryana, India LCX Full time

About LCX:
## About the Role:
## Responsibilities:

- Conceptualize and design engaging and visually appealing social media campaigns tailored to different platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Collaborate with the marketing team to develop campaign strategies that align with the company's branding and marketing objectives.
- Create high-quality graphics, animations, and video content using Adobe Photoshop, Illustrator, and After Effects.
- Produce compelling visual content such as infographics, GIFs, short videos, and other multimedia assets.
- Stay updated on emerging trends and best practices in social media design and marketing to ensure campaigns are innovative and effective.
- Optimize designs for various screen sizes and formats to ensure consistency and optimal viewing across different devices.
- Work closely with copywriters and content creators to ensure visual assets effectively communicate key messages and storytelling.
- Monitor and analyze the performance of social media campaigns, making data-driven recommendations for improvements.
- Collaborate with other designers and stakeholders to maintain brand consistency across all social media channels.
- Keep abreast of industry trends, competitor activities, and relevant news to identify opportunities for innovation and differentiation

**Qualifications**:

- Bachelor's degree in Graphic Design, Visual Arts, or related field.
- Proven experience atleast 1 in graphic design, with a strong portfolio showcasing social media campaigns and creative projects. Crypto experience will be an added advantage
- Proficiency in Adobe Creative Suite, particularly Adobe Photoshop, Illustrator, and After Effects.
- Solid understanding of social media platforms, their features, and best practices for content creation and engagement.
- Excellent communication skills with the ability to effectively articulate creative ideas and concepts.
- Strong attention to detail and ability to work in a fast-paced environment with tight deadlines.
- Creativity and innovation with a passion for staying updated on design trends and emerging technologies.
- Ability to work collaboratively in a team environment while also being self-motivated and able to work independently.
- Experience with video editing and animation is a plus.
- Familiarity with social media management tools and analytics platforms is preferred.

**Salary**: ₹600,000.00 - ₹800,000.00 per year

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