Brand Associate

1 day ago

Hyderabad Telangana, India Head Digital Works Full time

We're a diverse group of thinkers and doers who are reimagining what's possible to make it easier for all of us to do what we love in new ways.

**Role Overview**:
- This role is integral to driving brand growth, ensuring brand consistency, and acting as a primary point of contact for both internal teams (acquisition/retention) and external agencies.

**Key Responsibilities**:
- Assist in the development and implementation of brand marketing plans and campaigns to achieve business goals.
- Conduct market research and analyze consumer insights to identify trends and opportunities for brand growth.
- Collaborate with agency partners, the media team, creative team, and social/influencer teams to ensure brand consistency across all touchpoints.
- Serve as the go-to person for internal acquisition and retention communication requests.
- Manage the creation and production of marketing collaterals, ensuring adherence to brand guidelines.
- Brief writers and designers to ensure high-quality, on-brand creative output.
- Maintain and enforce brand standards in all marketing communications.
- Stay abreast of industry trends, best practices, and propose innovative strategies for continual brand improvement.
- Oversee production execution and coordinate with key agency personnel.

**Core Competencies & Skills**:
- Strong verbal and written communication skills
- Operational efficiency and ownership of assigned projects
- Ability to manage multiple stakeholders and deadlines
- Self-motivated and proactive work ethic
- Solid grasp of brand fundamentals and brand marketing principles
- Expertise in production execution and creative briefing
- Creative thinking and problem-solving capabilities
- Ability to work collaboratively across teams and with external partners

**Preferred Experience**:
- Experience in brand marketing or a related field
- Familiarity with working alongside agency partners and creative professionals
- Demonstrated ability to execute marketing campaigns and collateral production

**What we offer -**

1. Competitive salary

2. Mediclaim Policy - Best in Industry

3. Flexible working hours

4. Career Development Program

5. Best in Industry Reward and Recognition program

6. Inclusive and Collaborative Work culture

7. Lunch is served every day

8. Cabs are provided for an easy commute.

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