Brand Marketing Associate for Pharmaceutical

3 days ago

Somajiguda Hyderabad Telangana, India Career Strategy Solutions Full time

**Responsibilities**:
Brand Strategy: Assist in developing comprehensive brand strategies aligned with business goals and target audience insights.

Campaign Development: Support the creation and execution of integrated marketing campaigns across various channels, including digital, social media, print, and events.

Content Creation: Collaborate with the creative team to develop compelling content, including copywriting, visuals, and multimedia assets, that effectively communicates the brand's message and values.

Market Research: Conduct market research and competitive analysis to identify trends, opportunities, and consumer preferences. Use insights to inform marketing strategies and campaign development.

Collaboration: Work cross-functionally with internal teams, including product management, sales, and design, to ensure alignment and consistency in brand messaging and positioning.

Performance Tracking: Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing initiatives and campaigns. Provide regular reporting and insights to stakeholders.

Brand Compliance: Ensure brand consistency and compliance across all marketing materials, communications, and touchpoints.

**Requirements**:
Master degree in Marketing, Communications, Business Administration, or related field.
Proven experience 6 months to 4 years in marketing, brand management, or related roles.
Strong written and verbal communication skills, with the ability to craft compelling messaging and content.
Excellent organizational skills and attention to detail.
Analytical mindset with the ability to interpret data and draw actionable insights.
Creativity and strategic thinking to contribute innovative ideas and solutions.
Ability to work effectively both independently and as part of a collaborative team.
Knowledge of branding principles, market research techniques, and consumer behavior.
Flexibility to adapt to changing priorities and deadlines in a dynamic environment.

**Experience - 6 months to 4 years**
- Facebook
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