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Affiliate Performance Marketer

3 weeks ago

Noida Uttar Pradesh, India ADMEXO LLC Full time

**About the Role**

We are seeking a highly driven and analytical Affiliate Performance Marketer with a proven

track record in managing affiliate marketing campaigns, performance optimization, and

ROI-driven execution. You will be responsible for acquiring, managing, and optimizing affiliate

campaigns across multiple channels and verticals. This is a key role where you will work

hands-on with tracking tools, UTMs, performance KPIs, and campaign optimization

strategies to drive business growth.

**Key Responsibilities**
- End-to-end management of affiliate marketing campaigns - onboarding, setup,

tracking, scaling.
- Build and execute performance marketing funnels leveraging affiliate sources (CPS,

CPL, CPI, CPA).
- Develop tracking systems using UTM parameters, Postback URLs, S2S tracking, and

pixel placements.
- Deep dive into campaign data to monitor KPIs such as CTR, CVR, ROI, AOV, EPC,

CPL, CPA.
- Work with tools like Voluum, RedTrack, Bemob, Google Analytics, Impact, Trackier,

etc. for attribution and analysis.
- Conduct A/B testing on creatives, landing pages, and funnels to improve conversion

rates.
- Monitor affiliate fraud and compliance issues; maintain clean, high-quality traffic.
- Collaborate with design and dev teams to improve LP speed, design, and tracking

effectiveness.
- Optimize campaign delivery based on performance trends and real-time data.
- Generate and present weekly and monthly reports with insights and actionable

strategies.

**Required Skills & Experience**
- 2-5 years of hands-on experience in affiliate/performance marketing.
- Proficiency with tracking platforms (Voluum, RedTrack, etc.) and affiliate networks

(VCommission, Admitad, Impact, etc.).
- Deep understanding of performance marketing KPIs and funnel-based optimization.
- Experience with UTM parameters, GA4, GTM, S2S postback integrations.
- Familiarity with cloakers, spy tools (Adplexity, Anstrex, etc.) is a plus.
- Strong analytical skills with an obsession for data-backed decisions.
- Proactive mindset with the ability to troubleshoot campaign or tracking issues

independently.
- Excellent written and verbal communication skills.

**KPIs You’ll Be Measured On**
- Campaign ROI / ROAS
- Average Cost per Lead (CPL) / Acquisition (CPA)
- Conversion Rate Optimization (CRO)
- Retention of affiliates / partners
- Volume and quality of traffic/leads
- Revenue contribution via affiliate verticals

**Preferred Qualifications**
- Bachelor’s degree in Marketing, Business, or a related field.
- Certification in Digital Marketing or Performance Marketing (optional but preferred).
- Experience in lead generation, finance, education, e-commerce, travel, or gaming

verticals.

**What We Offer**
- Opportunity to work with a fast-growing, data-driven performance team.
- Ownership of high-budget campaigns with global reach.
- Transparent performance metrics and growth opportunities.
- Competitive fixed compensation with performance-based incentives.

Pay: ₹300,000.00 - ₹600,000.00 per year

Schedule:

- Monday to Friday
- Weekend availability

Work Location: In person