Media Buyer

1 week ago

Remote, India Bharat Mavens Full time

Requirements
- Minimum 12 months of experience with Facebook ads for e-commerce brands
- Experience in handling budgets over ₹20,000/day per account for a single brand
- Crisp and eloquent writing with strong hold in English language
- Strong analytical skills and understands the metrics
- Understand human psychology and can empathize with the customer journey
- Value customer understanding more than trends or new features
- Experience with Google ads is a bonus

Responsibility
- You will be managing ads and executing new strategies for brands day-in and day-out
- Develop strategies to increase sales for brands via ads, while optimizing the whole funnel, not just limited to ads and creatives
- Conduct market research to identify target audiences and understand customers
- Provide inputs to creative strategist on ads, trends, new strategies and plan
- Analyze data and optimize campaigns for better performance
- Coordinate with Creative Strategist to convey the performance of creatives
- Coordinate with designer to get creatives made
- Daily, weekly and monthly reports compilation with qualitative analysis on the same

Outcome expected
- Clear communication with clients on all things performance and new developments with updates at each milestone
- Clear communication with designer and creative strategist on design and performance of creatives respectively
- The only metric you are expected to meet every month-end is "On how many brands did we achieve the targets we set out to achieve?"

Why you should not take this job?
- If you think you will just be optimizing ads, you will also be working on landing page, and website optimization (no development work but for ideas)
- Your role will be client-facing and will require direct communication with brand owners
- Everyone will turn towards you, if the performance with a brand is declining as you are responsible for developing strategy and executing on the same
- Tighter deadlines on some occasions when there is a launch or big event for a brand
- This job requires spending hours on looking at numbers and crunching data to generate valuable insight to rework on strategy if required
- You will be required to work in tight deadlines, and accountable for delivery of brand targets by working alongside designer and creative strategist

Pay: ₹40,000.00 - ₹55,000.00 per month

**Benefits**:

- Paid time off
- Work from home

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Experience**:

- total work: 1 year (preferred)

Work Location: Remote

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