Field Sales Officer

2 days ago

Ahmedabad Gujarat, India Shri Bajrang Alliance Ltd. (Agro Division) Full time

**Job Description - Sales Officer (HoReCa Sales)**

**Company**: Goeld Frozen Foods
**Location**: Ahmedabad
**Experience**: 3 - 5 years

**About Goeld Frozen Foods**

Goeld Frozen Foods is one of India’s fastest-growing **100% vegetarian frozen food brands**, offering an innovative and premium-quality product range. With a strong presence in **retail, modern trade, and HoReCa (Hotels, Restaurants & Catering)** segments, we are committed to delighting our customers with quality and convenience. As we continue our rapid expansion, we are looking for a **Sales Officer - HoReCa Sales** in **Ahmedabad** to drive growth in this key market.

**Role Overview**

The **Sales Officer - HoReCa Sales** will be responsible for developing and managing sales in the HoReCa segment across Ahmedabad. The role requires prior experience in **frozen food HoReCa sales**, strong networking capabilities, and a proven track record of achieving sales targets.

**Key Responsibilities**
- Expand the **HoReCa customer base** by targeting hotels, restaurants, caterers, QSRs, and institutional clients in Ahmedabad.
- Build strong, long-term relationships with chefs, purchase managers, and F&B decision-makers.
- Conduct **product presentations, sampling sessions, and promotional activities** to create demand and brand visibility.
- Work closely with distributors and channel partners to ensure smooth supply chain operations.
- Track competitor activities, pricing strategies, and customer feedback to provide insights to management.
- Achieve monthly, quarterly, and annual sales targets consistently.
- Maintain accurate sales records, prepare reports, and share forecasts with management.

**Qualifications & Experience**
- Graduate/Postgraduate in Business, Marketing, or related field.
- **3-5 years of proven sales experience in the frozen food industry with a focus on HoReCa sales (mandatory).**:

- Strong client network within the HoReCa segment in Ahmedabad.
- Demonstrated ability to consistently achieve or exceed sales targets.
- Excellent **communication, negotiation, and interpersonal skills**.
- Self-driven, proactive, and capable of working independently.
- Willingness to travel within the region for client meetings and business development.

**What We Offer**
- Opportunity to work with one of India’s leading and fast-growing frozen food brands.
- Exposure to a dynamic HoReCa market with significant growth opportunities.
- A collaborative, entrepreneurial, and growth-oriented work environment.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Health insurance
- Leave encashment
- Provident Fund

**Experience**:

- B2B sales: 2 years (required)

**Location**:

- Ahmedabad, Gujarat (required)

Work Location: In person

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