Shopify & Retention Marketing Executive

2 days ago

Sakinaka Mumbai Maharashtra, India Flo Sleep Solutions Pvt Limited Full time

**Job Summary**:
**Location**: Sakinaka, Mumbai (On-site, Full-time)
**Work Days**: Monday - Saturday
**Experience**: 1-2 years in Shopify, CRO, retention marketing (D2C or agency background)

**About Flo Mattress**

At **Flo**, we’re on a mission to help every Indian unlock deep, restful sleep with high-quality, affordable mattresses and sleep solutions. We’re scaling fast and are looking for a **Shopify & Retention Marketing Executive** who can take charge of our website, optimize conversions, and drive customer loyalty.

**What You’ll Do**

**Shopify Website & CRO**
- Manage and update Flo’s **Shopify**store with new products, offers, and content.
- Optimize product pages, checkout flows & navigation for better **UI/UX.**:

- **Run A/B tests** and implement CRO strategies to improve conversions.
- Collaborate with design/dev teams to fix bugs & **enhance the shopping journey.**
- Set up **smart automations** (welcome flows, abandoned cart, post-purchase, win-backs).
- **Segment customer base** for personalized campaigns.
- Craft simple, **engaging, and on-brand communications.**

**Data & Insights**
- Monitor Shopify, **Google Analytics, and CRM dashboards.**:

- **Analyze campaign** & website data to guide decisions.
- Share **actionable insights** to increase repeat purchase rate & customer lifetime value.
- Test **new retention ideas** to boost engagement.

**What We’re Looking For (Must-Haves)**
- Hands-on **Shopify experience** (1-2 years minimum).
- Strong grasp of **data analytics & decision-making**.
- Understanding of **UI/UX principles** for e-commerce.
- Familiar with CRM tools like **Klaviyo, Mailchimp,**MoEngage, WebEngage (or similar).
- **Clear communication**& ability to work with cross-functional teams.

**Bonus**: Basic HTML/CSS skills

.**Why Join Flo?**
- Work on a **fast-growing D2C brand** loved across India.
- Be part of a team solving one of life’s most important problems: better sleep.
- **Ownership & freedom** to experiment and make an impact.
- **Startup culture**: collaborative, high-energy, and growth-driven.
- Opportunity to grow into a **Retention Lead or E-commerce Manager** role.

**Location alert**: This is a **full-time, on-site role based at Sakinaka, Mumbai.**

Pay: ₹35,000.00 - ₹45,000.00 per month

**Benefits**:

- Provident Fund

**Language**:

- English (preferred)

Work Location: In person

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