Retention Marketing Executive

3 weeks ago

Mumbai, India The House of Silver Emporium Full time

About the Role:

We are looking for a proactive and customer-focused
Retention Marketing Executive
who will be responsible for driving customer engagement, handling social platforms, and ensuring smooth communication with our audience. The ideal candidate will be at the intersection of
customer support, digital marketing, and retention strategy
—helping us strengthen relationships, build loyalty, and enhance the overall brand experience.

Key Responsibilities:

  • Manage
    all social media platforms
    : respond to comments, DMs, and engage with the community in real-time.
  • Act as the first point of contact for
    customer support across channels
    (socials, website, WhatsApp, calls, etc.).
  • Handle
    customer queries, leads, and escalations
    with empathy and quick resolution.
  • Support
    website management
    : basic updates, content checks, and ensuring a seamless browsing experience.
  • Work with the marketing team to plan and execute
    retention-focused campaigns
    (email, SMS, WhatsApp, loyalty programs).
  • Track customer interactions and share regular insights on
    customer experience and engagement trends
    .
  • Coordinate with cross-functional teams (sales, product, operations) to ensure consistent and efficient customer experience.
  • Maintain and update CRM systems; leverage tools for
    customer retention management
    to improve response time and customer loyalty.

Preferred Skills & Tools:

  • Hands-on experience with
    social media platforms
    (Instagram, Facebook, WhatsApp Business, etc.).
  • Familiarity with
    CRM and customer retention tools
    (e.g., HubSpot, Zoho, MoEngage, Klaviyo, or similar).
  • Strong communication and problem-solving skills.
  • Basic knowledge of
    website CMS
    (WordPress, Shopify, or others).
  • Ability to multitask, prioritize, and work under tight deadlines.

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 1–2 years of experience in customer support, social media management, or retention marketing.
  • Freshers with strong communication skills and eagerness to learn are also welcome.

What We Offer:

  • Opportunity to work across two growing brands:
    SEPL & Tarava
    .
  • A collaborative environment where ideas are encouraged.
  • Growth in customer retention, digital marketing, and brand-building space.

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